Thoughts & Interviews with experts who improve their business with data. Learn how to improve your marketing and revenue with straight-forward strategies you can do today.
Increasing traffic is no longer enough It’s the core challenge of every digital marketer; more sales for less money.
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Ad platform automations are great…so long as they're receiving good data. Facebook and Google can currently measure basic goals in…
Because running profitable ads isn’t challenging enough, Apple has got the marketing world in a spin with the App Tracking…
Weak marketing funnels can drag down a business. So of course, there are countless articles about elements such as improving…
Marketers have become rather obsessed with goals and conversions. (And with good reason!) We take them as the benchmark of…
We know every business owner wants to know the secret to getting conversions out of your marketing funnels. But not…
SegMetrics has helped us get way more value out of our marketing and provided reports that we could only dream of.
If you want to know where the opportunities are hiding in your customer and subscriber data, SegMetrics will show you.