Diagnose
Benchmarks and diagnostics that show you exactly where the funnel is leaking — so you fix the right thing first, not the loudest thing.
Marketing Playbook
How to Fix Any Funnel
Got funnel problems? In this guide, we diagnose the top 30 funnel breakdowns — and give you the benchmarks that matter and the step-by-step fixes. All backed by data from thousands of real funnels.
- Find the problem — diagnostics and benchmarks so you know exactly where you're leaving money on the table
- Follow the recipe — step-by-step instructions with the specific metrics to track at each stage
- Measure the result — know whether it's working in days, not months, with the numbers that actually matter
Free · Instant download · Takes 20 minutes to read
How the playbooks work
Like a cookbook for your funnel.
Each playbook is built around one specific problem. You don’t read cover to cover — you find the thing that’s broken, follow the recipe, and measure the result.
Fix
Step-by-step instructions with real examples. Not theory, not “best practices” — the specific changes to make this week, in order.
Measure
The specific metrics that tell you it’s working — and the timeline for when to expect movement. No more “wait 90 days and hope.”
The playbook series
30 problems. 30 playbooks.
Each one tackles a specific piece of your marketing funnel. Grab the one that matches what you’re working on right now. Releasing one a day.
- Email Sales Sequence
- Webinar Registration
- One-Time-Offer
- Order Bump
- Tripwire Offer
- Post-Purchase Upsell
- Cart Abandonment
- Optin Quiz
- Squeeze Page
- Email Nurture Sequence
- Lead Magnet
- +19 More