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What turns leads
into customers?
We analyzed $2.6B
in sales to find out.

We analyzed thousands of marketing funnels – turning 43 million total leads into $2.6 billion in revenue – to learn the best ways to maximize lead value and optimize for conversions.

Read our guide to learn the 6 data-driven keys you need to know to get more value from every lead.

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Discover your leads’ tendencies so you can optimize your marketing funnel and drastically increase profits.

SegMetrics is the leading attribution and optimization tool for digital marketers. In this guide, we distill data from 43 million leads to show how you can optimize your marketing funnels for higher conversion rates and increased lead value.

In this free guide, we'll show you

  • the average value of a lead (& what you should aim for)
  • the best times to push for sales
  • how to avoid losing value from refunds & delinquency
  • the process for nurturing leads (& turning them into repeat customers)

SegMetrics deciphers the data so you don’t have to.

We built SegMetrics to be reliable, simple to set up, and easy to read. Because no matter the size or type of your business, success shouldn’t depend on wrestling some sense out of confusing or conflicting data. Get back to making clear-headed, informed decisions. We’ll handle the numbers.

michelle warner

We added SegMetrics to see if it could find answers to questions a client’s had for over a year and that couldn’t be put off any longer. It could, and did so within about 30 seconds.

— Michelle Warner — Strategy Consultant

Get Started in Less than 5 Minutes

Find your most profitable lead sources, scale what works and kill what doesn’t.

Its easy to bet on the winners when you know who they are

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