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Key Business Metrics You Need to Know

What does every successful modern business have in common? Data-driven decision making.

Read our guide to find out how you can identify, gather and analyze the most relevant performance metrics for your businesses. Turn failures into wins and set yourself up for smart, scalable growth.

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Learn the key metrics you need to set your business up for success, and why those metrics matter.

SegMetrics is the leading attribution and optimization tool for digital marketers. In this guide, we distill over 20 years of conversion rate optimization knowledge to show how you can gather and analyze the performance metrics that matter most for your company.

In this free guide, we'll show you

  • The stats you need to start collecting today
  • How to calculate conversion rate & measure lead value
  • How to shift your perspective to optimize your sales funnel
  • And much more!

SegMetrics deciphers the data so you don’t have to.

We built SegMetrics to be reliable, simple to set up, and easy to read. Because no matter the size or type of your business, success shouldn’t depend on wrestling some sense out of confusing or conflicting data. Get back to making clear-headed, informed decisions. We’ll handle the numbers.

We added SegMetrics to see if it could find answers to questions a client’s had for over a year and that couldn’t be put off any longer. It could, and did so within about 30 seconds.

— Michelle Warner — Strategy Consultant

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