Marketing analytics for coaches & Creators

You don't need more data. You need answers.

Most tools show where leads come from. SegMetrics shows what turns them into customers. We’ll show you how to scale what’s working.

Joanna Wiebe, CopyHackers
SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we've been able to rely on our dashboard in ways we just couldn't with ‘the other guys’.
Joanna Wiebe
Founder, Copyhackers
Connect the tools you already use
Kit
Stripe
HubSpot
HighLevel
Google
Facebook

How SegMetrics works

SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. This gives you a transparent single source of truth for all your marketing.

From ads to email, AI search (AEO) to organic, from sales calls to retention. SegMetrics tracks it all and shows what's really driving your revenue.

Full-Funnel Attribution

Every channel. Every dollar.
One source of truth.

SegMetrics maps every buyer back to the source. See where your revenue actually comes from — and how every step of your marketing impacts your bottom-line.

Your Funnel

Watch every lead move through your funnel and pick up value at each step — from first click to email to webinar to sale. SegMetrics follows the money the whole way, so you see exactly where revenue is made.

Your Ads

See which campaigns, ad sets, and creatives actually drive buyers — not just clicks. SegMetrics ties paid spend straight to the customers it earned so you can scale what works and kill what doesn't.

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Your Offers

See how upsells, order bumps, and price points compound into real lifetime value — not just first-sale revenue.

Your Emails

Know which subject lines, sequences, and broadcasts actually move buyers — not just openers and clickers.

Your Courses

Find out where your best members come from — and what makes them stay.

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4.7/5 based on 2,374 reviews | GDPR Compliant

More than tracking and reporting

SegMetrics provides advanced marketing analytics, insights, recommendations, and support. Kind of like having a senior data analyst and CRO agency on call, 24/7.
01

Meet your AI marketing analyst

Connect your AI tool of choice directly to your SegMetrics account. Describe the problem — your AI investigates, identifies the drop-off, and tells you exactly what to fix.

02

Know if your numbers are good

Stop comparing yourself to generic industry averages. Get real benchmarks for each step of your funnel from thousands of coaching and creator businesses.

03

Someone who’s seen this before

Most analytics tools leave you alone with your data. Ours comes with experts who’ve analyzed hundreds of creator and coach funnels — and know exactly what good looks like.

Keith Perhac headshot
04

White glove onboarding

A dedicated analytics expert will help configure your account, connect your integrations, and make sure you’re tracking what actually matters — before you ever log in alone.

4.7/5 based on 2,374 reviews | GDPR Compliant

Thousands of Creators Coaches Founders grow with SegMetrics

Embertribe
Ad Leaks
Dr Axe
Foundr
Kit
Digital Marketer
Click Funnels
EOFire
Copyhackers
Bixa Media
Seminal
Foundr
Kit
Digital Marketer
Dr Axe
Bixa Media
EOFire
Embertribe
Click Funnels
Ad Leaks
Seminal
Copyhackers
Joanna Wiebe, CopyHackers

Joanna Wiebe

Founder, Copyhackers

“SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’.”

brandan dubbel

Brendan Dubbels

Senior Partner Manager, Ontraport

“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”

Eben Pagan

Eben Pagan

Founder, Eben Pagan Training

“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.”

See your marketing from every angle

SegMetrics includes pre-built dashboards that track specific parts of your marketing –– across channels, platforms, and the entire customer journey.
Customer Journey

Market to people, not averages

Track every user interaction, even the ones blockers try to hide. With server-side tracking, your data stays intact—and your ROI gets sharper.

DATA EXPLORER

Your marketing x-ray machine

Slice and segment your data in real-time to find what’s working, what’s not, and where to scale — all in one powerful view.

Customer and Community Voices

Join 3000+ happy marketers
and advertising agencies

Barry Hott
Barry Hott@binghott
“I don’t care what people use, but think everyone should use something more than basic GA data.”
Michelle Araiza
Michelle Araiza@mktg_mindset
“What a great way to spend my holiday break! 🤓 SegMetrics’ book has a ton of actionable tips to improve, automate, use data, and optimize your marketing funnel. (Pg 35 has a killer campaign template!) Perfect timing as I set new goals to make me a better marketer!”
Wynne Pirini
Wynne Pirini
“Reality is a LOT messier than these seductively simple funnel diagrams! These days, we are spoiled for choice with some very cool tools doing attribution modeling. The ones I get asked about most often include SegMetrics.“
Neil Shap
Neil ShapFounder, Linx Digital
“SegMetrics is the best tool to track your ads performance”
Kasim Aslam, CEO, Solutions_8
Kasim Aslam, CEO, Solutions_8@kasimaslam
“Start measuring your performance in a third-party tool (not the ad platform, like Google)... SegMetrics has a solid reputation.”
Gustavo Paniagua
Gustavo Paniagua Head of Marketing, Slidebean
"Attribution could be, easily, the most challenging (tedious) part of my job, but the way SegMetrics figures which campaigns are having an impact on our revenue is something we were missing with the other tools we were using. As a marketing person, I’m thankful"
Zach Moreno
Zach Moreno@ZachInSpace
"With SegMetrics we were able to reduce our cost per acquisition by over 90%!"
Brennan Dunn
Brennan Dunn@brennandunn
"Set up another client on SegMetrics today. Love, love, love being able to break down subscriber values by all the zero-party survey data we're tracking! It's simple to create reports once you have survey data attached to subscribers."
Christian Lovrecich
Christian Lovrecich@clovrecich
“One thing SegMetrics has which caught my attention right away is that it tells you the average time it takes for someone to buy, and it tracks their every move before hand.”
Liana Ling
Liana Ling@theleadgenqueen
“Use platforms like GA4, the Ads Manager, or platforms like SegMetrics to track and measure your marketing success.”
ConvertKit
ConvertKit
"Check out SegMetrics."
Edward Haskins
Edward Haskins
“I recommend SegMetrics. I love that you can slice and dice everything and add it to a custom report. You can also segment by Tag as well as when that Tag was applied.”
Troy Buckhold
Troy Buckhold
“Signed up a few weeks ago. Data is rolling in and it’s a game changer. Probably going to save $10k/month instantly.”
Reuben Gamez
Reuben Gamez
“SegMetrics is good”
Robby Miles
Robby Miles@RobbyMiles
"Using Segmetrics with some of our clients has been eye opening (for us and them). So nice to have the real data to work from."
˗ˏˋ Jesse Hanley ˎˊ˗
˗ˏˋ Jesse Hanley ˎˊ˗@jessethanley
"We integrate with SegMetrics now for those who want more advanced data. Team there is boss."
Jim Hamilton
Jim Hamilton@realjimhamilton
“Tracking on ad platforms is toast. Now you need a 3rd party solution, like SegMetrics. That’s the only way to get attribution you can trust. Especially if you’re marketing a high-ticket offer w/ a longer sales cycle”
Stephen Hutson
Stephen Hutson@stephen_hutson
"My favorite tool for marketing analytics/BI is SegMetrics, hands down. The software is built with the infoproduct industry in mind. And the founder, Keith Perhac, knows his stuff."
Aaron Parkinson
Aaron ParkinsonAgency Owner & CEO, 7 Mile Media
"Our team in Seven Mile uses SegMetrics extensively with our clients. We’ve got about 40 or 50 clients at any given time. We know SegMetrics well, and we know that every agency is trying to accomplish the same thing, which is make more sales."

Discover the untapped profits hiding in your marketing