Can’t tell what’s working in your marketing?
Take the Guesswork Out of Growth
How SegMetrics Works
You have questions.
SegMetrics has answers.
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.
Trusted by 3,000+ Marketers and Agencies
Joanna Wiebe
“SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’.”
Brendan Dubbels
“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”
Eben Pagan
“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.”
Uncover the hidden profit in every part of your funnel
Your Ad ROI
Not all clicks are created equal. Without accurate lifetime attribution, you’re risking your budget on ads that don’t drive actual sales.
With SegMetrics you can:
- Discover which ads do and don’t drive sales (no matter how long your funnel)
- Optimize your ROAS by focusing on ads with the best lifetime ROI, not just clicks
- Feed accurate conversion data back to the ad platforms to improve targeting and scale your ads
SegMetrics integrates with:
Your Email Funnels
Do your emails build trust and drive sales—or push prospects away? Without full funnel data, you’re emailing in the dark.
With SegMetrics you can:
- Track the financial impact of every email and every funnel you send
- Discover the exact messaging and offers that turn engagement into revenue
- Optimize your funnels for different segments, no matter how long your customer journey
SegMetrics integrates with:
Your E-Commerce Sales
A sale shouldn’t be the end of the journey—it’s the beginning. Learn what keeps customers coming back for more.
With SegMetrics you can:
- Uncover the traffic sources and campaigns that bring in the highest lifetime value
- Track every customer touchpoint to see what fuels repeat purchases.
- Discover which upsells and cross-sells drive the most additional revenue.
SegMetrics integrates with:
Your Membership Courses
Getting members is great. Keeping them is even better. Stop guessing at who your most profitable customers are and find out what’s working.
With SegMetrics you can:
- Track every member’s full experience to find the touchpoints that drive purchases, upgrades and renewals
- Discover where your high-value members come from so you can attract more
- Measure content performance to improve engagement and retention
SegMetrics integrates with:
Currently
Analyzing
SegMetrics is your single source of truth for everything you need to know
Return on Ad Spend
Lifetime Value
Average Order value
Conversion Rate
Time to Purchase
Churn
Sales Velocity
Monthly Recurring Revenue
Top Customers
Revenue by Channel
Revenue by Segment
Product Orbit
Customer Lifecycle
Cohort Lead Value
Deal Pipelines
Customer Journey Funnels
RFM Reporting
Customer Value Growth
First, Last and Multi-Touch Attribution
Top Ads
DIAGNOSTIC SEGMENTATION
Filter your leads by
any action or attribute
SegMetrics syncs with your email marketing platform or CRM. This means you can filter by custom fields and tags to identify contacts who have clicked an ad, attended a webinar, joined a sales call, entered an email sequence and more.
Any action or attribute you track in your CRM, SegMetrics can filter your people based on it — and show you the impact it has on your bottom line.
No more
vulnerable 3rd party cookies
SegMetrics’s 1st party cookies, server-side tracking and advanced lead fingerprinting allows us to reliably identify and track your visitors across domains, devices, iOS updates, platforms, and throughout your full sales funnel.
This means you get consistent and accurate data about each lead and don’t have to worry about ad blockers, new privacy settings, siloed data or short attribution windows.