Data Beats Opinion

by SegMetrics

Thoughts & Interviews with experts who improve their business with data.
Learn how to improve your marketing and revenue with straight-forward strategies you can do today.

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Article
How to Write an Effective Case Study for Your Website

In the past couple of weeks, we’ve talked about how to write testimonials and all of the places you should…

 
Data Beats Opinion - Episode 08 - Jake Ruzi - SegMetrics
Growth Strategies
Jake Ruzi: What makes your online course better than AI? (Episode 08)

Host Keith Perhac, founder of SegMetrics, joins Jake Ruzi, the Notebook Guy, to talk about how to stand out and stay relevant when AI supercharges the competition for online courses.

 
Announcements
Introducing Multi-Report Tables

Stop hopping between spreadsheets! SegMetrics' new Multi-Report Tables allow you to combine data from different reports into a single-clean table.

 
Data Beats Opinion podcast banner - Abi Prendergast - SegMetrics
Growth Strategies
Abi Prendergast: Inside the new evergreen webinar playbook (Episode 07)

Host Keith Perhac, founder of SegMetrics, joins Abi Prendergast, founder of Apt Content, to how to grow your business with evergreen webinar funnels. Learn the new webinar playbook.

 
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Growth Strategies
Colleen Schnettler: Systematize your marketing like an engineer (Episode 06)

Host Keith Perhac, founder of SegMetrics, joins Colleen Schnettler of SaaS Marketing Gym and Simple File Upload to talk about how technical founders can build sustainable marketing systems.

 
How to show your boss marketing ROI without boring slides banner - SegMetrics
Tracking & Reporting
Video: How to build custom dashboards

Learn how to show your boss marketing ROI without boring slides. Inside custom dashboards from SegMetrics.

 
Data Beats Opinion - Brennan Dunn - banner
Growth Strategies
Brennan Dunn: Meet the future of website personalization

Host Keith Perhac, founder of SegMetrics, joins Brennan Dunn of RightMessage to talk about the power and profits of building a segmentation engine in your business

 
ecommerce store
Article
Marketing Attribution for Miva Ecommerce: Track Your Customer Journey with SegMetrics

Miva ecommerce, marketing attribution

 
Data Beats Opinion - Ep 04 banner - Olly Richards - SegMetrics
Growth Strategies
Olly Richards: How to grow your education business without working more

Host Keith Perhac, founder of SegMetrics, joins business coach Olly Richards to talk about how to scale an education business without burning out.

 
Black Friday Playbook banner - SegMetrics
Announcements
How to run a winning Black Friday promo

If you’re ready to build a Black Friday campaign that sells, we've got everything you need. All the strategy, tactics, psychology and analytics behind winning BFCM promos. Free.

 
Article
5 Common SaaS Pricing Models and Which One Works Best for Your Business

The wrong pricing model can kill your SaaS business before it even starts. You spend months building the perfect product…

 
Banner for Data Beats Opinion Episode 3 -- featuring Jason Resnick
Growth Strategies
Jason Resnick: How to build funnels like an email automation expert (Episode 03)

Host Keith Perhac, founder of SegMetrics, joins email expert Jason Resnick to explore the strategies, psychology and tricks behind advanced automation.

 
Article
The GoHighLevel Agency Secret: Why Smart Agencies Never Show Clients These Reports

Most GoHighLevel agency owners lie to themselves about their reporting. Not intentionally. But they tell themselves that their current setup is good enough. That they can make sense of the scattered data across platforms. That clients will understand the complexity.

 
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Growth Strategies
Lianna Patch: The marketing strategy your competitors are too scared to try (Episode 02)

In this episode of Data Beats Opinion, Keith Perhac sits down with Lianna Patch to explore how brands can use humor and personality to stand out in an increasingly competitive market.

 
Google AI Overview
Growth Strategies
How to Rank in Google AI Overview: The Complete Guide to Dominating AI Search Results

Google changed everything. Their AI Overview now sits at the top of search results. It answers questions before users click…