Data Beats Opinion

by SegMetrics

Thoughts & Interviews with experts who improve their business with data.
Learn how to improve your marketing and revenue with straight-forward strategies you can do today.

Innovators

Spiffy X SegMetrics — Data Beats Opinion

Michael Hunter is the co-founder of Spiffy Checkouts, a best-in-class checkout solution for online businesses. With over a billion data points and $600M in sales, they’re creating intelligent checkout pages and improving how people buy productized services and digital products.

Keith Perhac

Founder @ SegMetrics

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Revenue Attribution and B2B Sales with Steffen Hedebrandt – Data Beats Opinion

I am here today with Steffen Hildebrandt, the co-founder and CMO at Dreamdata, and we're going to talk about digital marketing, we're going to talk about revenue attribution, and everything in between.

Vanessa Copley

Marketing

Innovators

SEO and Content Promotion with Alan Silvestri – Data Beats Opinion

Alan Silvestri is the founder and director of strategy at Growth Gorilla. Growth Gorilla is a no B.S. content promotion…

Vanessa Copley

Marketing

Innovators

How to track Frank Kern’s HARDCORE SCALING method with SegMetrics

Want to take your funnels to the next level? Well, we would highly recommend you check out Fran Kern’s Hardcore…

Vanessa Copley

Marketing

Innovators

Multi-touch Attribution Models with Dan McGaw

Recently Keith chatted with Dan McGaw, the founder and CEO of McGaw.io, formerly known as Effin Amazing, a marketing technology…

Keith Perhac

Founder @ SegMetrics

Innovators

Creating More Efficient SOPs with Say Gabriel

We’re back with another episode of DBO with Keith Perhac. This week, Keith chats with Anansi’s Say Gabriel. Say’s main…

Keith Perhac

Founder @ SegMetrics

Innovators

Modifying the Typical Sales Funnel with Claire Suellentrop

Claire Suellentrop is an up-and-comer in the marketing world. She dabbled in journalism and entertainment marketing before she began helping…

Keith Perhac

Founder @ SegMetrics

Innovators

Descriptive Content & Authentic Marketing with Matt Giovanisci

Matt Giovanisci is a jack of all trades with a broad knowledge of all aspects of marketing. He founded Swim…

Keith Perhac

Founder @ SegMetrics

Innovators

Data driven lead generation & sales funnels with Brent Weaver

Brent Weaver built his first website at 15, and created his first web-design business at 17. That company grew into…

Keith Perhac

Founder @ SegMetrics

Innovators

Warm audiences, fresh content & current data: the recipe for successful Facebook ads with Ryan Stewart

Ryan Stewart started his career working for large consulting companies with clients like Target, Best Buy and Bayer, before branching…

Keith Perhac

Founder @ SegMetrics

Innovators

Reducing Churn & Increasing Customer Happiness with Val Geisler

Val Geisler helps SaaS and subscription-based e-Commerce brands use email to strategically convert leads, retain customers long term, and close…

Keith Perhac

Founder @ SegMetrics

Innovators

Building Talented and Engaged Remote Teams with Jevin Maltais

Jevin Maltais is a software engineer who has hired and managed over 50 remote people over the past decade. He…

Keith Perhac

Founder @ SegMetrics

Innovators

The Importance of Personalization in Online Marketing with Jason Resnick

Jason Resnick helps freelancers get more leads, find better clients and build recurring revenue. Jason started working in eCommerce back…

Keith Perhac

Founder @ SegMetrics

Innovators

How Zach Goldie Boosted Email Conversion by 87%

Marketing to marketers is always a tricky proposition. As marketers, we get hundreds of emails from various lists a day,…

Keith Perhac

Founder @ SegMetrics

Innovators

Building Community, Leveraging Novelty & Creating Urgency with Kurt Elster

Kurt Elster is the CEO & Co-Founder of Ethercyle, an ecommerce consultancy for Shopify Merchants, as well as the host…

Keith Perhac

Founder @ SegMetrics

Innovators

Refining Your List with LeadShield.io

LeadShield is Brandon Shelton's 3rd SaaS. He has a proven track record as far as the marketing and growth of…

Keith Perhac

Founder @ SegMetrics