Team Dashboards
It’s a fact that the more visible metrics are, the more they improve. SegMetrics’ dashboard and team features keep your core KPIs at top of mind, and alert you if things start to slip.
Learn more4.7/5 based on 2,374 reviews | GDPR Compliant
Track from ad to purchase to lifetime customer in one report
Find where your loyal customers come from with robust lifetime value attribution across your whole funnel.
Val Geisler, Klaviyo
Grow Your Revenue with Clarity
Every sale tells a story. Track each buyer’s journey from ad click to final purchase, including traffic driven by AI Search platforms (AEO) like ChatGPT, GEO and Claude. Then see how often they return — and why. No more guesswork. No more wasted budgets. With SegMetrics, focus on what works, drop what doesn’t, and build a customer base that keeps on growing.
Evan Tardy
President of Axe Wellness
“SegMetrics has helped us get way more value out of our marketing and provided reports that we could only dream of.”
Liana Ling
CEO, AdSkills
“Use platforms like GA4, the Ads Manager, or platforms like SegMetrics to track and measure your marketing success.”
Joe Daniel
Founder, Joe Daniel Football
“I like being able to see what tags/leads are resulting in income, and the lifetime value of clients who enter through different funnels and…”
Uncover the hidden profit in every part of your funnel
ACCURATE ALL THE WAY
Capture Every Sale with 7D Tracking
Over half your traffic gets lost from cross-device or ad-blocker issues. That robs you of vital data.
SegMetrics’ multi-point fingerprint spots visitors across every session. Attribute each sale, no matter how they browse.
SMARTER AD OPTIMIZATION
Feed Real Sales Data Back
Ad platforms can’t optimize if they don’t see your real purchases. That means wasted budget.
SegMetrics’ Conversion Feeder automatically pushes every sale, payment and refund to your ad networks. Focus on what truly works.
REAL REVENUE VISIBILITY
Track Refunds for True Profits
Some sales don’t stick. If you’re only counting checkouts, you’re missing the real revenue picture.
SegMetrics factors in cancellations and refunds—even on subscriptions or payment plans—so you see the profit you actually keep.
Transparent. Accurate. Simple.
Visitor Tracking & Identification
Get accurate insights on leads from any traffic source. Tracking every customer from first click to lead, through the nurture sequence and onto every purchase.
Learn moreAd Reporting
Attribute every dollar of LTV back to your ad campaigns. SegMetrics shows you the ad spend and ROI across all of your platforms, including Google, Facebook, and more — all in one report.
Learn moreConnect with the tools you already use
Bring your historical data in from the software you love, and get smarter insights instantly.
Shopify
A simple way to create an online store to list products, collect payments, and ship your goods
Klaviyo
Email marketing platform. Powered by data, built for ecommerce and web businesses.
BigCommerce
An e-commerce platform that provides an all-encompassing solution for online stores
Measure and optimize your marketing campaigns through Facebook
Stripe
Use Stripe’s software and APIs to accept payments, send payouts, and manage your business online
ThriveCart
The no. 1 cart software that grows your income from existing traffic
Resources for Ecommerce
Guides, benchmarks and teardowns from the SegMetrics blog — written for marketers who need their reporting to hold up.
Introducing User Agent Tracking
More than half of all web traffic today is bots. How does your site compare? See how much of yours is actually human, not padding.
Adrian Savage: Inside the future of email deliverability (Episode 14)
Is your list ruining your email deliverability? In this episode of Data Beats Opinion, learn how to make sure new leads actually see your emails.
Why Use Marketing Attribution Software When AI Can Just Pull My Data?
Short answer: AI can reason about marketing data. It cannot record it. So will AI marketing attribution work for me?…
Discover the untapped profits hiding in your marketing
Only pay for the people you’re actively engaging with. Active subscribers are those who are marked as active in your ESP, visited your site, or who have active purchases, subscriptions or deals.Active subscribers are those who are marked as active in your ESP, visited your site, or who have active purchases, subscriptions or deals.
Launch
$57/mo
- Full Funnel AnalyticsTrack attribution, engagement and lifetime value throughout the entire customer journey
- Essentials ReportingThe most effective dashboards and reporting for your business, right at your fingertips
- 100+ IntegrationsConnect to 100+ different marketing tools to create a single source of truth for your marketing data
- Unlimited UsersBring your entire team, with no increased costs
- Full LTV TrackingAccelerate your growth with pre-built optimization reports
- Training & SupportAccess to some of the best education tools and support in the industry
Grow
$197/mo
- Everything in Launch
- Advanced ReportingAccelerate your growth with pre-built optimization reports
- Customer Journey TrackingGet detailed reporting on each contact's individual journey through your funnel
- Ad Conversion FeederSend purchase conversions back your ad platforms to increase conversion
- Advanced SegmentationBuild segments on any property or action your contacts take to find your most valuable customers
- 1-on-1 OnboardingGet up-and-running quickly hands-on training and set-up support
Scale
$397/mo
- Everything in Grow
- Advanced Data APIsGet programmatic access to the reporting and data ingest APIs
- Unlimited Custom DashboardsBuild and share custom dashboards that fit your unique reporting needs
- Server-Side TrackingHost the tracking pixel on your own domain to avoid ad-blockers
- Multi-Currency ConversionAutomatically convert, match, and integrate your data into one currency for crystal-clear decision making
- Dedicated Account ManagerWork one-on-one with a dedicated account manager to get personalized support and guidance
Enterprise
Complete analytics, reporting and support for companies over $10M/year in revenue
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