Data Beats Opinion

by SegMetrics

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Marketing Trends

Google abandons plans to phase out third-party cookies in Chrome: What digital marketers need to know

Google finally throws in the towel on their plans for a one-click prompt to disable tracking cookies. What does it mean for you?

Keith Perhac

Founder @ SegMetrics

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8 Tips for Scaling Your Coaching Business and How to Track Progress

Scaling a coaching business requires a blend of strategic planning, innovative marketing, and smart analytics. Coaches who are serious about…

Denise Cullom

Marketer @ SegMetrics