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Data Beats Opinion

by SegMetrics

Thoughts & Interviews with experts who improve their business with data.
Learn how to improve your marketing and revenue with straight-forward strategies you can do today.

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Data Beats Opinion - Episode 08 - Jake Ruzi - SegMetrics
Growth Strategies

Jake Ruzi: What makes your online course better than AI? (Episode 08)

Host Keith Perhac, founder of SegMetrics, joins Jake Ruzi, the Notebook Guy, to talk about how to stand out and stay relevant when AI supercharges the competition for online courses.
Ryan Johnson
Marketer @ SegMetrics
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All Marketing Advertising Innovators
Data Beats Opinion podcast banner - Abi Prendergast - SegMetrics
Growth Strategies
Abi Prendergast: Inside the new evergreen webinar playbook (Episode 07)

Host Keith Perhac, founder of SegMetrics, joins Abi Prendergast, founder of Apt Content, to how to grow your business with evergreen webinar funnels. Learn the new webinar playbook.

Ryan Johnson
Marketer @ SegMetrics
 
How to systematize your marketing like an engineer - Data Beats Opinion - banner
Growth Strategies
Colleen Schnettler: Systematize your marketing like an engineer (Episode 06)

Host Keith Perhac, founder of SegMetrics, joins Colleen Schnettler of SaaS Marketing Gym and Simple File Upload to talk about how technical founders can build sustainable marketing systems.

Ryan Johnson
Marketer @ SegMetrics
 
Data Beats Opinion - Brennan Dunn - banner
Growth Strategies
Brennan Dunn: Meet the future of website personalization

Host Keith Perhac, founder of SegMetrics, joins Brennan Dunn of RightMessage to talk about the power and profits of building a segmentation engine in your business

Ryan Johnson
Marketer @ SegMetrics
 
Data Beats Opinion - Ep 04 banner - Olly Richards - SegMetrics
Growth Strategies
Olly Richards: How to grow your education business without working more

Host Keith Perhac, founder of SegMetrics, joins business coach Olly Richards to talk about how to scale an education business without burning out.

Ryan Johnson
Marketer @ SegMetrics
 
Black Friday Playbook banner - SegMetrics
Announcements
How to run a winning Black Friday promo

If you’re ready to build a Black Friday campaign that sells, we've got everything you need. All the strategy, tactics, psychology and analytics behind winning BFCM promos. Free.

Ryan Johnson
Marketer @ SegMetrics
 
Article
5 Common SaaS Pricing Models and Which One Works Best for Your Business

The wrong pricing model can kill your SaaS business before it even starts. You spend months building the perfect product…

Denise Cullom
Marketer @ SegMetrics
 
Banner for Data Beats Opinion Episode 3 -- featuring Jason Resnick
Growth Strategies
Jason Resnick: How to build funnels like an email automation expert (Episode 03)

Host Keith Perhac, founder of SegMetrics, joins email expert Jason Resnick to explore the strategies, psychology and tricks behind advanced automation.

Ryan Johnson
Marketer @ SegMetrics
 
SegMetrics - Data Beats Opinion Episode 2 - Lianna Patch banner
Growth Strategies
Lianna Patch: The marketing strategy your competitors are too scared to try (Episode 02)

In this episode of Data Beats Opinion, Keith Perhac sits down with Lianna Patch to explore how brands can use humor and personality to stand out in an increasingly competitive market.

Ryan Johnson
Marketer @ SegMetrics
 
Google AI Overview
Growth Strategies
How to Rank in Google AI Overview: The Complete Guide to Dominating AI Search Results

Google changed everything. Their AI Overview now sits at the top of search results. It answers questions before users click…

Denise Cullom
Marketer @ SegMetrics
 
Outbound's Renaissance - Harris Kenny - Data Beats Opinion Episode 01 - SegMetrics
Growth Strategies
Harris Kenny: Why outbound sales just got interesting again (Episode 01)

In this episode of Data Beats Opinion, Keith Perhac sits down with Harris Kenny to explore how AI, programmatic outbound sales, and precision targeting are revolutionizing cold outreach.

Ryan Johnson
Marketer @ SegMetrics
 
How to generate leads with PDF lead magnets - Playbook announcement banner
Announcements
How to generate leads with PDF lead magnets

If you’re ready to turn your PDF lead magnet into a customer-generation machine — we’ve got the exact playbook. Free. Proven. Ready when you are.

Ryan Johnson
Marketer @ SegMetrics
 
Saas Busines Model
Article
Scaling a SaaS (Software as a Service) Business Model

Scaling a SaaS (Software as a Service) business model takes more than luck. You need clear strategies, focus and smart…

Denise Cullom
Marketer @ SegMetrics
 
How to rapidly scale your lifetime customer value (LTV)
Growth Strategies
How to Turn Leads Into Cash FAST (with Paul Ace)

Learn how to rapidly scale your lifetime customer value in this deep-dive tactical interview with Keith Perhac (CEO of SegMetrics) and Paul Ace (CEO of Amplify C-Com).

Ryan Johnson
Marketer @ SegMetrics
 
Web Hosting Solution
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How to Choose a Cheap Web Hosting Solution Without Hurting Your Conversion Funnel

These days, staying offline is missing out on a ton of business opportunities. Thanks to the internet, the average business…

Denise Cullom
Marketer @ SegMetrics
 
digital marketing analytics
Article
What is Digital Marketing Analytics? And Why Does It Matter?

When people think about digital marketing analytics, they tend to jump right into metrics. Conversion rates, CTR, bounce rates —…

Keith Perhac
Founder @ SegMetrics