Orders Dashboard

Everything you
want to know about your buyers

Meet the orders dashboard that reveals your sales and revenue performance across channels, segments and products.

Do you know what’s really driving your sales?

Sales totals are the tip of the iceberg. The real story sits underneath – by product, channel, and segment.

With the SegMetrics Orders Dashboard, you can see how all of your products, deals, channels and segments impact your sales performance.

Which channels drive the bulk of revenue? Which quietly burn budget? Which segments buy more, faster, and more often?

Optimizing your sales starts with understanding exactly how and where money is flowing into your business – and where it’s getting lost.

Clear ROI

Get a clear picture of which tactics drive sales and LTV

Single Source of Truth

Track all your sales efforts across channels in one place

Intuitive Analysis

Get real-time answers to real-time questions

Trusted by 3,000+ Marketers and Agencies

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Inside the
Orders Dashboard

What sales tactics drive the most orders and revenue? SegMetrics brings every metric, trend, and insight into focus so you can scale smarter and faster.
Sales KPIs

Spot sales trends
at a glance

Our Orders Dashboard shows you shifts over time in orders, customers, revenue, AOV and customer value. Keep your finger on the pulse of your business.

Visitors
Leads
Customers
Product Performance

Know your
money makers

Rank your products by orders and revenue. Then filter by date to find seasonal spikes in your best-sellers.

Referrers
Ads
REvenue
Sales Analytics

Track every order
to its source

Which channel brings in the most orders? Which brings in the most revenue? Our Orders Dashboard gives you full-funnel tracking for all your orders.

Visitors
Ads
Conversion
Product Orbit

Boost upsells and cross-sells

Discover which products your customers buy together – then use this info to create seamless upsells and cross-sells.

Referrer
Repeaters
Sales
Joanna Wiebe, CopyHackers

Joanna Wiebe

Founder, Copyhackers

“SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’.”

brandan dubbel

Brendan Dubbels

Senior Partner Manager, Ontraport

“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”

Eben Pagan

Founder, Eben Pagan Training

“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.”

Discover the hidden
profits in your marketing

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Orders Dashboard FAQ

What is the SegMetrics Orders Dashboard?

The SegMetrics Orders Dashboard gives you a detailed view of your sales so you can see exactly where your revenue is coming from.

The Orders Dashboard tracks all of the key metrics related to sales and revenue, including:

  • Total orders, customers and revenue
  • Percentage of revenue collected
  • Average order value (AOV) and lifetime value (LTV)
  • Orders and revenue by product, deal, channel, tag, list and custom field

The Orders Dashboard from SegMetrics gives you an x-ray look at what is and isn’t driving new orders, customers and revenue. You can see which channels, segments and tactics are the most profitable – and double down on those. You can also see which efforts are costing you money – and reduce or eliminate those.

Yes! You can filter SegMetrics’ Orders Dashboard by time frame, product, tag, list, deal, custom field and more. This allows you to discover the profitable outliers within any segment of your business.

Very accurate. SegMetrics connects data from all your marketing tools – including your CRM, email provider, ad platforms, payment processor and more – into a single source of truth. End result? Transparent, lifetime, full-funnel analytics. This means you can see the full-funnel, lifetime impact behind any tag in your marketing system.

Most marketing analytics is siloed by marketing tool. This means you get the surface level, immediate-engagement data provided by the tool, but it’s not connected to lifetime revenue. With SegMetrics, you can see the full-funnel, lifetime revenue impact for any action.

To get started, we recommend you hook up:

  • Your email system (e.g. Kit, MailChimp)
  • Your payment processor (e.g. Stripe, PayPal)
  • Your website tracking

SegMetrics supports 130+ native integrations, making it easy to plug into your stack.

The Orders Dashboard is built for:

  • Marketing teams that want to track and report on their impact on lifetime revenue
  • Revenue-focused founders who want to see the ROI of all their marketing
  • Sales teams who want to understand how marketing impacts their deals and sales
  • Agencies who want to prove their ROI to their clients

Yes! See all of our plans at https://segmetrics.io/pricing/.