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Because running profitable ads isn’t challenging enough, Apple has got the marketing world in a spin with the App Tracking Transparency (ATT) frame. It requires any applications that use cross-app tracking to show an opt-out prompt to the user, as well as limit the ways that websites can track people with cookies.
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We had answers to lifetime value questions within seconds that we’ve wanted to know from Infusionsoft for YEARS. And now we finally can.