Data Beats Opinionby SegMetrics
Thoughts & Interviews with experts who improve their business with data.
Learn how to improve your marketing and revenue with straight-forward strategies you can do today.


Reducing Churn & Increasing Customer Happiness with Val Geisler
Val Geisler helps SaaS and subscription-based e-Commerce brands use email to strategically convert leads, retain customers long term, and close…
Browse Data Beats Opinion
Want to go deeper? Click on a category below for more from Data Beats Opinion.

Building Talented and Engaged Remote Teams with Jevin Maltais
Jevin Maltais is a software engineer who has hired and managed over 50 remote people over the past decade. He…

The Importance of Personalization in Online Marketing with Jason Resnick
Jason Resnick helps freelancers get more leads, find better clients and build recurring revenue. Jason started working in eCommerce back…

How Zach Goldie Boosted Email Conversion by 87%
Marketing to marketers is always a tricky proposition. As marketers, we get hundreds of emails from various lists a day,…

Building Community, Leveraging Novelty & Creating Urgency with Kurt Elster
Kurt Elster is the CEO & Co-Founder of Ethercyle, an ecommerce consultancy for Shopify Merchants, as well as the host…

Refining Your List with LeadShield.io
LeadShield is Brandon Shelton’s 3rd SaaS. He has a proven track record as far as the marketing and growth of…

Funnel Optimization Strategies: Josh Doody
Josh Doody is a salary negotiation coach who helps experienced software developers negotiate job offers from big tech companies. He…

Planning the Perfect SaaS Launch: Userlist.io
Jane and Benedikt are long-time members of the SaaS bootstrapping community, and most recently the founders of UserList – which…

Outsourcing Work Costs More than You Imagine
So, you’re thinking about offshoring your talent or outsourcing work. You’ve read all the books and articles about how it…

How to Transform Any Product Into a Premium Product
Imagine if there was no difference in the quality of products you purchased. You wouldn’t have the fun of buying…

How to Turn Your Book Into a Course
You published your book?! Congratulations! Take a minute to let this sink in: People are paying to read the things…

19 Places You Should Be Using Customer Testimonials and Case Studies
People talk a lot about the value of customer testimonials and product case studies. But they don’t often talk about…

Give Yourself a Head Start with a Mastermind Beta Launch
One of the biggest issues when you’re making a new product is “the unknown.” Until you launch, you have absolutely…

How to Get Customer Testimonials that Crush Skepticism and Increase Sales
Every product needs quality testimonials. Whether you’re selling an e-book, an online course, or consulting services, a testimonial is a…

Lead the Way! Using Online Summits to Build Authority
When you buy something, WHO you buy it from is just as important as WHAT you’re buying. No one wants…

Are you looking for product promotion in all the wrong places?
Let’s do a little mental exercise. Picture in your mind the vision of a successful CEO, entrepreneur, or business owner.…
Discover the hidden profits in your marketing
Start your 14-day free trial of SegMetrics today!