Article
From Cold to Hot: How to warm up your marketing leads

It was supposed to be simple. You created a website and an email list. You wrote a killer incentive to […]

Marketing
Half of Your Marketing Is Wasted. Do You Know Which Half?

Let me guess… You’ve been staring at your marketing numbers for hours — maybe even days. Your eyes have gone […]

Article
Get Your Customers to Buy Now with These Time-Tested Action Tactics

“The best thing about waiting until the last minute is that it only takes a minute.” —Wake Forest If there’s […]

Updates
SegMetrics Update Version 2: Faster, Smoother, and Smarter Analytics

Over the past four months, our team has been hard at work researching and building a faster, more intuitive experience […]

Article
The Definitive Guide to the Software & Services You Need to Start Selling Information Products

Whether you’re selling e-books or webinars, online courses or consulting services, building an online presence for your business can be […]

Infusionsoft
Infusionsoft Marketing Success: 10+ Experts Share Their Knowledge

At Segmetrics, we have over a decade of experience helping marketers improve their campaign success with Infusionsoft. In that time, we’ve […]

Article
Which Type of Email User Are You?

How many emails do you get in a day? Dozens? Hundreds? Thousands? Marketers sent over 838 billion emails in 2013…and […]

Article
Customer Service Strategies from the World’s Best (and Worst) Companies

At SegMetrics, we know all about giving customers first-class service. It’s what we do every day — making sure your […]

Email
How Email Segmentation Could Boost Your Retention

Every business wants to ensure they have good retention rates, how can segmenting your list help?