We all know that Facebook is over-enthusiastic in its revenue reports, so it’s hard to work out a reliable RoAS. Get a free attribution audit along with your Training Call to optimize your campaigns.
To help you get to grips with the data ASAP, our customer success team will walk you through the data collected during your trial to spot attribution issues and highlight the quick wins.
I was ready to quit because Facebook’s tracking was not matching up to reality. And then I found you guys, and I was able to change everything and turn it all around.
At the start of your trial you will have a complimentary data setup call, where one of our team will make sure all the details are correct to get your data flowing in smoothly.
Once your data is set up, you will then get on a training call and attribution audit to go through your data. We will show you whether Facebook or Google really are bringing in the sales they claim and show you which changes will boost your revenue.
SegMetrics ties real purchases from your payment processor to the ad campaign or traffic source that brought in the customer.
You will discover where every dollar of revenue came from, without any possibility of double counting or conflicting numbers.
Does basic attribution struggle to track leads through your funnel?
It doesn’t matter if your leads switch device or taken over 7 days to buy. SegMetrics will show you which of your lead magnets are actually bringing in revenue, not just emails for your list.
We built SegMetrics to be reliable, simple to set up, and easy to read. Because no matter the size or type of your business, success shouldn’t depend on wrestling some sense out of confusing or conflicting data. Get back to making clear-headed, informed decisions. We’ll handle the numbers.
We added SegMetrics to see if it could find answers to questions a client's had for over a year and that couldn't be put off any longer. It could, and did so within about 30 seconds
It’s the key question of any PPC manager; which ads should I kill and which should I keep?
You will discover which ads are actually turning a profit and which are secretly losing you money. That way you can pause the losers and double down on the winners.
What’s happening in your funnel after someone becomes a lead or makes a first purchase?
In the audit we will also go over your nurture sequences and follow up campaigns, looking for any anomalies that can be signs of a technical error or marketing mismatch.
Not having the visibility in the business that we get in the day-to-day reports through SegMetrics would be pretty scary. If you don’t have daily visibility into your back-end data and you don’t have the right attribution, you’re leaving a ton of money on the table. We doubled our business since last year.
The easiest way to grow your business? Scale what works and kill what doesn’t. Custom Segments give you the power to find exactly what works – for email content, Lead Magnets, webinars, and more – so that you can improve your marketing.
Before I found SegMetrics, I was having a problem getting accurate reporting and data to drive business decisions. I heard from ad managers I worked with that Segmetrics was a good tool, so I decided to give it a try. SegMetrics is the tracking and analytics software we didn’t know we needed. It has helped us make data-driven decisions and took the guesswork out of where our opportunities for growth are. SegMetrics provides so much data (more than we thought) and it turned out it was data that we needed to make even better decisions for our consulting firm. Our favorite SegMetrics features are that we can track and see data batched by products or pages, and we can see the data from all steps in our marketing funnels. Anyone that wants to track their ad spend and analyze their business data properly should be using SegMetrics. It’s truly one of a kind!
Director of Client Operations, Agilize Consulting
No one understands marketing and analytics like Keith and the SegMetrics team; it makes total sense that they created SegMetrics.
We had answers to lifetime value questions within seconds that we’ve wanted to know from Infusionsoft for YEARS. And now we finally can.