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The ad AIs are only as good as the data they receive. So, use SegMetrics’ Conversion Feeder to tell Facebook and Google what they CAN’T see via the Conversion API. So you can better teach them to send traffic that matches your top buyers.
Don’t let the latest iOS 17 shenanigans ruin your RoAS metrics. With 1st party cookies, server-side tracking, and advanced lead fingerprinting, you get LTV attribution that cooperates with Apple’s tracking requirements while still providing best-in-class attribution.
Giving discounts is great for sales, but tough on profits. That’s why measuring the customer LTV from every campaign or sales event is crucial. Use our multi-purchase attribution to see which campaigns bring in long-term brand fanatics.
SegMetric’s transparent tracking gets rid of the “black box” numbers from other ad platforms. For any report, get a list of every customer and every sale, so you can be confident that you’re improving your marketing in a meaningful way.
SegMetrics has helped us get way more value out of our marketing and provided reports that we could only dream of. If you want to know where the opportunities are hiding in your customer and subscriber data, SegMetrics will show you.
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