Nick is a designer & writer from Chicago. They run Draft (https://draft.nu), a small consultancy for online stores & software businesses, helping the numbers go up in a way that is hopefully not gross. They’ve written 3 books, a fourth is coming out shortly, and they are both funnier & more interesting than all other designers.
Everybody knows they need to practice design, but nobody knows how to use research to create designs that are pre-optimized for conversion. In this talk, we’ll lay out a process for how to understand customer behavior and profitably act on it using qualitative and quantitative research methods.
And so much more, in this LIVE 60-minute presentation!
SegMetrics has helped us get way more value out of our marketing and provided reports that we could only dream of.
If you want to know where the opportunities are hiding in your customer and subscriber data, SegMetrics will show you.