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How a Blockbuster Media Company Understands Their Customer Journey

Seminal is a media company that is a leader in creating amazing, expert-focused content. They are phenomenal at teaching entrepreneurs, coaches, consultants, and thought leaders how to create blockbuster content for niche audiences and become recognized experts.

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What you'll learn in this case study:

Identify Lead Sources

How Seminal uses SegMetrics to help manage their ad campaigns and lead attribution

Increase Customer Retention

How Seminal uses SegMetrics for cohort analysis to increase retention and prevent churn

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