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If you’re thinking about SegMetrics or Kissmetrics for your analytics and reporting needs, you’ve come to the right place. Kissmetrics has been around since 2010, but no longer meets the needs of serious marketers. That’s because SegMetrics allows you to track the metrics that matter: Lifetime Customer Value, Lifetime, and allows you to create reports based on tags, campaign, and lead source.
Tools like Kissmetrics only give you a higher-level view of KPIs that let you see the top-level metrics of your business, but makes it difficult to find what’s not working, so you can fix it.. Sure, you need to know your churn rate, new subscriptions and MRR, but for sharp marketers and businesses, you need more.
With SegMetrics, you get analytics and reporting that give you an accurate view of the things that matter in your business – lead tracking, revenue attribution, and more – so you can know exactly where to spend more time and money to grow your business.
What’s more, SegMetrics was made for the serious business owner or marketer in mind. That’s because unlike Kissmetrics, you can drill into every aspect of your marketing so you can continually optimize your marketing funnels, and constantly improve the health and cash flow of your business.
SegMetrics is the only platform that gives you a true “x-ray” look at how your business is doing, across all your marketing efforts.
Plus, it allows you to integrate with many of the most popular tools out there, giving you the data you need, exactly when and how you need it.
Know the value of your leads based on who they are and what they do.
No metric is more powerful than Lead Value for measuring the success of your marketing automation, traffic sources, webinars and more.
Create reports and segments based on tags, campaign, lead source, and much more. It's never been easier to see how many people take a certain action — like click an email link or opt in for a specific offer — and how those actions lead to revenue.
SegMetrics was built to power the biggest names in the industry. Get the metrics that actually matter to your business — instantly.
And since we work with your existing data, you can start getting real value in as little as 5 minutes.
We built SegMetrics to be reliable, simple to set up, and easy to read. Because no matter the size or type of your business, success shouldn’t depend on wrestling some sense out of confusing or conflicting data. Get back to making clear-headed, informed decisions. We’ll handle the numbers.
We added SegMetrics to see if it could find answers to questions a client's had for over a year and that couldn't be put off any longer. It could, and did so within about 30 seconds — Michelle Warner — Strategy Consultant
For all the power that comes with Infusionsoft, it can be a really complicated tool. Reports that should be available with a few clicks just aren't there. With SegMetrics we can see exactly which leads are most profitable and where our biggest opportunities lie. SegMetrics is like your marketing crystal ball. — Chris Mason — Automation Marketer at Titans of Direct Response
Calculating any of your important metrics in crm is tough. We mean really tough. And how confident are you that the numbers you're getting are accurate?
Take the guesswork out of your marketing. Accurately track the most important metrics related to your marketing campaigns and see how your marketing choices increase (or stall) your growth, with SegMetrics Smart Reporting.
SegMetrics takes the guesswork out. Accurately track the number of contacts added to your crm account every day, week, month and year.
The easiest way to grow your business? Scale what works and kill what doesn’t. Custom Segments give you the power to find exactly what works – for email content, Lead Magnets, webinars, and more – so that you can improve your marketing.
Find your most profitable lead sources, scale what works and kill what doesn’t.
Its easy to bet on the winners when you know who they are
SegMetrics is ON FIRE!! It is hands down the best analytics tool for marketers.
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