Slice & dice leads on any value or event
Discover what turns leads into customers
Build & share reports with your team
Advanced lead and revenue attribution
Invite your team, manage all your accounts
See where your most valuable leads come from
Get your real RoAS over all your campaigns
Understand a customer's entire lifetime value
Monitor retention rates, MRR, Churn and more
Visualize how your customers increase in value
Evaluate your marketing Split Tests
UTM tracking for your marketing campaigns
Pretty links & tracking done right
Full support documentation for SegMetrics
Reporting & Data API for Developers
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Marketers like you upgrade to SegMetrics to get 100% clarity on where their leads come from, how they act, and how much their marketing is really worth.
Get a handle on the KPIs that matter most for your marketing funnels.
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If you’re thinking about SegMetrics or Kissmetrics for your analytics and reporting needs, you’ve come to the right place. Kissmetrics has been around since 2010, but no longer meets the needs of serious marketers. That’s because SegMetrics allows you to track the metrics that matter: Lifetime Customer Value, Lifetime, and allows you to create reports based on tags, campaign, and lead source.
Tools like Kissmetrics only give you a higher-level view of KPIs that let you see the top-level metrics of your business, but makes it difficult to find what’s not working, so you can fix it.. Sure, you need to know your churn rate, new subscriptions and MRR, but for sharp marketers and businesses, you need more.
With SegMetrics, you get analytics and reporting that give you an accurate view of the things that matter in your business – lead tracking, revenue attribution, and more – so you can know exactly where to spend more time and money to grow your business.
What’s more, SegMetrics was made for the serious business owner or marketer in mind. That’s because unlike Kissmetrics, you can drill into every aspect of your marketing so you can continually optimize your marketing funnels, and constantly improve the health and cash flow of your business.
SegMetrics is the only platform that gives you a true “x-ray” look at how your business is doing, across all your marketing efforts.
Plus, it allows you to integrate with many of the most popular tools out there, giving you the data you need, exactly when and how you need it.
Know the value of your leads based on who they are and what they do.
No metric is more
powerful than Lead Value for measuring the success of your marketing automation, traffic
sources, webinars and more.
Create reports and segments based on tags, campaign, lead source, and much more.
It's never been easier to see how many people take a certain action — like click an email
link or opt in for a specific offer — and how those actions lead to revenue.
SegMetrics was built to power the biggest names in the industry.
Get the metrics that actually matter to your business — instantly.
And since we work with your existing data, you can start getting real value in as little
as 5 minutes.
We built SegMetrics to be reliable, simple to set up, and easy to read. Because no matter the size
or type of your business, success shouldn’t depend on wrestling some sense out of confusing or
conflicting data. Get back to making clear-headed, informed decisions. We’ll handle the numbers.
We added SegMetrics to see if it could find answers to questions a client's had
for over a year and that couldn't be put off any longer. It could, and did so within about 30 seconds — Michelle Warner — Strategy Consultant
Are leads who opened a certain email more likely to buy than those who did not? Does a particular
free download lead to bigger purchases? Know how your marketing affects leads and strategically
shape your funnel to increase conversion and value.
Some leads can remain on your list for days, weeks, months or years before becoming customers.
SegMetrics tracks your leads’ time-to-purchase and breaks down exactly what caused them to
convert. There could be a dormant group just waiting for the right offer.
Every action a lead takes gives you valuable marketing data. The impact of your marketing
depends on how easily you can gather the key metrics for your funnels.
See every purchase, page visit, clicked ad, and more - and lets you see it all with the click of a button.
For all the power that comes with Infusionsoft, it can be a really complicated tool. Reports that should be available with a few clicks just aren't there.
With SegMetrics we can see exactly which leads are most profitable and where our biggest opportunities lie. SegMetrics is like your marketing crystal ball. — Chris Mason — Automation Marketer at Titans of Direct Response
Calculating any of your important metrics in crm is tough. We mean really tough. And how confident are you that the numbers you're getting are accurate?
Take the guesswork out of your marketing. Accurately track the most important metrics related to
your marketing campaigns and see how your marketing choices increase (or stall) your growth,
with SegMetrics Smart Reporting.
SegMetrics takes the guesswork out. Accurately track the number of contacts added to
your crm account every day, week, month and year.
The easiest way to grow your business? Scale what works and kill what doesn’t. Custom Segments give you
the power to find exactly what works – for email content, Lead Magnets, webinars, and more – so that you
can improve your marketing.
The metrics that drive your business are not static. With Rolling Reports, instantly get advanced
reporting on how your Facebook ads did this week, or the month-over-month growth of your evergreen
Whether you need to keep a close eye on MRR, quickly get the Lead Value of all your sources, or
any other metric you can think of - SegMetrics fits your reporting needs like a glove. Build
custom dashboards in just a few clicks and make getting vital data simple and painless.
Using SegMetrics' advanced tracking features allows you to slice and dice your lead segments
by any action that they've taken through your marketing campaigns.
Find people who have clicked on a specific ad, viewed a page, downloaded a PDF, gotten on a sales call,
or any combination of the marketing touchpoints that make up your customer journey.
Find your most profitable lead sources, scale what works and kill what doesn’t.
Its easy to bet on the winners when you know who they are
SegMetrics is ON FIRE!! It is hands down the best analytics tool for marketers.
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