Building a successful marketing strategy is about measurement, not intuition. Know where your best leads are coming from, what funnels make them convert, and where to focus your marketing efforts. You’ll love how easy it is to get the data you want.
Drill into your lead data to find out where to focus your marketing resources.
Visually break down your cohort reports to really understand what’s going on with your marketing.
Find what each of your leads is worth, to the penny, with 100% data accuracy.
Get your saved reports mailed to you every week, with actionable insights in your mailbox.
Every SegMetrics report is live – meaning you never have to go through an arduous setup process only to discover you missed a step, and repeat the whole thing over again.
Add filters or change metrics on the fly, and the report you need will take shape before your eyes. Any changes you make take effect instantly, and are as easy to undo as clicking a button.
“ For all the power that comes with Infusionsoft, it can be a really complicated tool. Reports that should be available with a few clicks just aren’t there. With SegMetrics we can see exactly which leads are most profitable and where our biggest opportunities lie. SegMetrics is like your marketing crystal ball.”
— Chris Mason — Automation Marketer at Titans of Direct Response
Using SegMetrics’ advanced tracking features allows you to slice and dice your lead segments by any action that they’ve taken through your marketing campaigns.
Find people who have clicked on a specific ad, viewed a page, downloaded a PDF, gotten on a sales call, or any combination of the marketing touchpoints that make up your customer journey.
SegMetrics saves the ad_ID and spend data for each new contact in your CRM or email system.
That means every purchase that customer makes can be linked back to their original traffic source, even if they clear cookies or change devices. And with a direct connection to your marketing tools, double attribution becomes a thing of the past.
SegMetrics gives you advanced segmentation — and that’s just the tip of the iceberg. Explore our many features to help you uncover actionable marketing insights.
Dig into the data with flexible reports, then build ideal overviews for you or your team with our custom dashboards.
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Marketing reports shouldn’t be black box figures. See transparent data on the real revenue generated by your ads.
SegMetrics’ AI Insights is a powerful business intelligence tool, ready to demystify your marketing data.
Satisfied with the way a report looks? Save the configuration to your dashboard and get updated data from it anytime you want. Or come back to the report later and easily make edits.
Need to create a handful of reports that are similar, but not the same? SegMetrics can save frequently used filters to give you a foundation for new reports. Never start from scratch again.
You can use SegMetrics to quickly find your biggest buyers – and export the reports to a Facebook or Adwords custom audience. Identify your most profitable leads and launch a retargeting campaign with next-level ad spend efficiency in minutes.
Configure and save a Custom Segment based on the Tags people have (or don’t have), Custom Fields, Campaign, Lead Source, Referring URL, and Products.
Now you’ll get critical metrics — New Leads, Revenue, Lead Value and more — for just the people in the Segment you’ve created.
It’s never been easier to get valuable metrics for specific segments of your leads! See who clicks an email link or optin for a specific offer – and how those actions lead to revenue.
Find your most profitable lead sources, scale what works and kill what doesn’t.
“You can just see everything that you want to see without having to dig into the details or look up any numbers on a daily basis. You just automatically have them ping on your dashboard. It’s nice to have the big picture and then be able to get directly into a more detailed view when you need it.”
Read the Case Study