Accurate Zapier Analytics

The Easiest Zapier Reporting Dashboards

Integrate Zapier with SegMetrics and unlock insights, revenue attribution and customer journey metrics. Get a handle on the KPIs that matter most for your marketing funnels. SegMetrics: built by marketers, for marketers.

How SegMetrics Works

You have questions.
SegMetrics has answers.

When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.

SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.

How SegMetrics Optimizes Your Zapier Marketing

Analyze Subscriber Growth

Monitor new subscribers and unsubscribers across all email campaigns

Optimize E-Commerce Sales

Boost e-commerce sales by uncovering high-value traffic sources, tracking customer interactions, and driving cross-sells for improved lifetime value.

No more vulnerable 3rd party cookies

Enable privacy-compliant tracking by leveraging first-party data to reliably track visitors across platforms.

Avoid iOS issues

Use our 7D Tracking to reliably see where your sales really come from, without disruptions from iOS or ad blockers.

Connect your apps and automate workflows

Zapier connects the apps you use every day and provides an easy way to include your marketing data into SegMetrics. Although SegMetrics might not integrate with all the apps you’re using, there’s a good chance that you’ll find a connection through Zapier and the thousands of integrations they maintain in their library.

How the Integration Works

When you connect SegMetrics and Zapier together you can send data to SegMetrics when an event-based trigger is fired by another application. The most common examples are when a contact makes a purchase or a contact is added to a list. Once SegMetrics processes that information, you can create or update contacts, apply or remove tags, or create or update purchases.

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Trusted by 3,000+ Marketers and Agencies

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Joanna Wiebe, CopyHackers

Joanna Wiebe

Founder, Copyhackers

“SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’.”

brandan dubbel

Brendan Dubbels

Senior Partner Manager, Ontraport

“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”

Eben Pagan

Founder, Eben Pagan Training

“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.”

Uncover the hidden profit in every part of your funnel

SegMetrics Optimizes

Your Ad ROI

Not all clicks are created equal. Without accurate lifetime attribution, you’re risking your budget on ads that don’t drive actual sales.

With SegMetrics you can:

  • Discover which ads do and don’t drive sales (no matter how long your funnel)
  • Optimize your ROAS by focusing on ads with the best lifetime ROI, not just clicks
  • Feed accurate conversion data back to the ad platforms to improve targeting and scale your ads
SegMetrics Optimizes

Your E-Commerce Sales

A sale shouldn’t be the end of the journey—it’s the beginning. Learn what keeps customers coming back for more.

With SegMetrics you can:

  • Uncover the traffic sources and campaigns that bring in the highest lifetime value
  • Track every customer touchpoint to see what fuels repeat purchases.
  • Discover which upsells and cross-sells drive the most additional revenue.
DIAGNOSTIC SEGMENTATION

Filter your leads by any action or attribute

SegMetrics syncs with your email marketing platform or CRM. This means you can filter by custom fields and tags to identify contacts who have clicked an ad, attended a webinar, joined a sales call, entered an email sequence and more.

Any action or attribute you track in your CRM, SegMetrics can filter your people based on it — and show you the impact it has on your bottom line.

Better Together! Connect Zapier to all your data:

Combine your Zapier data with all the tools you love, and get smarter insights instantly with 130+ integrations.
Keap
All-in-one marketing and sales automation software for small businesses.
ClickFunnels
Create beautiful landing pages and complete marketing funnels.
Stripe
Use Stripe’s software and APIs to accept payments, send payouts, and manage your business online
Calendly
Elegant and simple scheduling tool for businesses that eliminates email back and forth

Discover the untapped profits hiding in your marketing