Instantly Uncover Your Critical Marketing KPIs

The new Segmetrics Essentials gives you insight into your funnels and critical marketing numbers with six out-of-the-box reports just waiting for your marketing data.

How does SegMetrics Essentials work? Connect your integrations, import your data, and view your prebuilt industry-specific reports. It’s that easy to get actionable insights into your marketing.  

Trusted by 3,000+ Digital Marketers

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Learn how SegMetrics Essentials will
unlock your marketing reporting


Go beyond reporting on traffic and weak goals

Instantly see the leaky spots and stop signs in your marketing efforts with all-new Customer Journey reporting.  


Understand how your leads are moving through your funnel to optimize for better conversions.

Ian Chew

Not having the visibility in the business that we get in the day-to-day reports through SegMetrics would be pretty scary.

If you don’t have daily visibility into your back-end data and you don’t have the right attribution, you’re leaving a ton of money on the table.

We doubled our business since last year.

— Ian Chew — Founding Executive, Seminal

Personalize with your Industry

Step 1 - Personalize your reports with KPIs relevant to your industry. Are you an e-Commerce business? SaaS? Selling infoproducts and coaching?

View Your Reports

Step 3 - Essentials comes pre-packaged with six marketing reports critical to your business and industry.

Choose your Segmentation

Step 2 - Choose the segmentation that matters most to your business. Segment by any custom field you're storing in your CRM, including demographics, source, and more.

Optimize, Optimize!

Step 4 - Using the data in your reports, optimize each step of your marketing and funnels for higher returns and more paying customers.

optimize everything

Simplified Access to your Key Business Metrics


Instantly See How Your Different Channels Work Together



Break down your traffic and conversion by different attribution models, see how your campaigns perform and get the ROI data you need to optimize your top-of-funnel marketing.

SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.

— Eben Pagan —  Founder, Eben Pagan Training

Preconfigured dashboards for
every aspect of your business

Stop throwing your money into poorly converting marketing campaigns

SegMetrics Essentials was developed with ease of use in mind.  Simply hook up your data sources, choose your industry and segmentation goals, and start seeing the actual numbers that your efforts are returning.

With SegMetrics Essentials, you will see FULL lifetime, unbiased attribution, not limited windows or attribution back to sources who wish they were responsible for your conversions.

Its easy to bet on the winners when you know who they are.


Track From Curious To Customer

SegMetrics Essentials collects consistent data about every visitor with our 7D tracking, which you can further upgrade with server-side tracking. 


Avoid the usual hassle from iOS or ad blockers, attributing every purchase back to the ad or traffic source, with easy-to-understand data with Essentials’ pre-configured reports.

michelle warner

We added SegMetrics to see if it could find answers to questions a client’s had for over a year and that couldn’t be put off any longer. It could, and did so within about 30 seconds.

— Michelle Warner — Strategy Consultant


1-click to view your essential subscription KPIs

SegMetrics Essentials’ tell-all Subscription Report lets you go beyond standard MRR and top-level metrics and understand how different cohorts and customer segments perform over time. 


Uncover the customer segments that produce your best customers, and increase your MRR through ruthlessly optimizing churn using this report in SegMetrics Essentials.

Santo Cozzolino

SegMetrics is the tracking and analytics software we didn’t know we needed. It has helped us make data-driven decisions and took the guesswork out of where our opportunities for growth are

Anyone that wants to track their ad spend and analyze their business data should be using SegMetrics.


— Santo Cozzolino, Santo & Joe A Wellness Podcast


Find the optimum upsell combinations for your customers

Split test upsells and offers to maximize your revenue. SegMetrics Essentials collects your order data directly from your payment processor and sends that information right into the pre-built Sales Report.


View your top products, bundles, revenue collection, order breakdown, and more – and use that data to find the perfect upsell or downsell combination for your leads.

Auto Segmentation

Optimize for human attributes with auto segments

Marketing data should be about the real attributes that define your customer types. Whether it’s their aim, their profession or their experience level, SegMetrics Essentials will show you insights about each group.


Each Essentials report breaks down the data using auto segments, based on the data that’s important to YOUR business.


It gives you the power to optimize for people, not just vague groupings like traffic sources or campaigns without the hassle of building the reporting yourself.

Start Using SegMetrics Essentials Today

See our all new done-for-you reporting with only a few clicks, and begin improving your business’ bottom line in less than 5 minutes.

Its easy to bet on the winners when you know who they are