Find where your best subscribers came from

Long term subscribers are key to running a profitable subscription product and increasing revenue. SegMetrics goes beyond measuring new signups and shows you where your longest subscribers are coming from. 

Advanced subscription analytics

Measure lifetime value

SegMetrics measures the subscription age and lifetime value for every customer.

Revenue & subscriber churn

Minimize your churn rate, with data on both subscriber and revenue churn.

Meaningful segmentation

See which groups stick around longest with our powerful filters.

Filter by lead source

Compare the data for each of your channels or sources of subscribers.

Advanced subscription analytics

Trusted by 3,000+ Digital Marketers

Report on subscription revenue, not just signups

Getting new subscribers is great, but getting longterm subscribers is even better. SegMetrics connects the subscriber data from your payment processor to your marketing data.

“We added SegMetrics to see if it could find answers to questions a client’s had for over a year and that couldn’t be put off any longer. It could, and did so within about 30 seconds.”

Michelle Warner — Strategy Consultant


Track KPIs specific to subscription products

SegMetrics shows you all the key metrics around subscriptions, including monthly recurring revenue (MRR), trials, cancellations and churn rate.

“With SegMetrics we can see exactly which leads are most profitable and where our biggest opportunities lie. SegMetrics is like your marketing crystal ball.”

Chris Mason — Automation Marketer at Titans of Direct Response

Better Together...

You’ll love how easy it is to get the data you want​

SegMetrics gives you powerful subscriptions reporting so you can understand where your best customers came from  — and that’s just the tip of the iceberg. Explore our many features to help you uncover hidden profits. 

Essentials Reporting

Get insight into your funnels and critical numbers with six out-of-the-box reports just waiting for your marketing data.


Know where your best leads are coming from, what funnels make them convert, and where to focus your marketing.

Customer Journeys

Uncover where people enter your funnel and how they moved through it, with fully transparent data about every step.


Filter your subscription data by lead source

Find out where your best subscribers come from with report filtering. See the MRR and average subscriber age for any channel, source, ad or campaign.

“Thanks to SegMetrics, I can give my clients real-time understanding of their audience, and the major metrics that drive their growth. What used to take hours of merging spreadsheets is instantly available in my SegMetrics reports.”

Marcus Blankenship — Executive Coach


Segment with any touchpoint or attribute

Do you tag subscribers with additional info when they sign up? Well, you can segment the report based on any of the tags in your email platform or CRM.

“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.”

Eben Pagan — Founder, Eben Pagan Training

Get Started in Less than 5 Minutes

Find your most profitable lead sources, scale what works and kill what doesn’t.

Its easy to bet on the winners when you know who they are