Alternative to MixPanel

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How does SegMetrics
Compare to MixPanel?

Every serious marketer needs to rely on real-time, accurate data. And it’s why so many are choosing SegMetrics instead of MixPanel. And while MixPanel delivers many great features, one of its glaring issues is that it’s very hard to have it track revenue. 

Because of that, it becomes nearly impossible to get the data that tracks the true health of your business: Customer Lifetime Value, Real Lifetime Lead Value, and more.

These metrics matter. 

Without them, you can never truly scale on paid traffic. That’s where SegMetrics shines and picks up where MixPanel leaves off. With SegMetrics you get a complete picture of your entire business – from how every conversion point in your funnel is performing, to the overall health of your business. 

Also, ease of installation is a big differentiation point. With MixPanel, you need a dev team to set it up and configure it correctly. One small mistake or wrong move, and your data will be skewed and inaccurate. That’s why SegMetrics does all the heavy lifting automatically for you, because it was designed from the ground up to work with the tools that marketers are already using.

This is why  with SegMetrics, you can truly scale your paid traffic with confidence. You get powerful features like advanced lead tracking and revenue attribution that give you pinpoint accuracy as to which ad dollars are giving you the best ROI, allowing you to scale your winners and cut the rest, making it easy to optimize every penny of your ad spend. 

As great as it is, MixPanel doesn’t make it easy to get all  this tracking and functionality. That’s why marketers and business owners are choosing SegMetrics instead. 

It gives you a single, customizable dashboard that gives you a clear look into the aspects of your business that matter. Plus it’s a breeze to install and use.

Real Lifetime Lead Values

Know the value of your leads based on who they are and what they do.

No metric is more powerful than Lead Value for measuring the success of your marketing automation, traffic sources, webinars and more.

Powerful List Segmentation

Create reports and segments based on tags, campaign, lead source, and much more. It's never been easier to see how many people take a certain action — like click an email link or opt in for a specific offer — and how those actions lead to revenue.

The Metrics that Matter

SegMetrics was built to power the biggest names in the industry. Get the metrics that actually matter to your business — instantly.

And since we work with your existing data, you can start getting real value in as little as 5 minutes.

SegMetrics deciphers the data so you don’t have to.

We built SegMetrics to be reliable, simple to set up, and easy to read. Because no matter the size or type of your business, success shouldn’t depend on wrestling some sense out of confusing or conflicting data. Get back to making clear-headed, informed decisions. We’ll handle the numbers.

We added SegMetrics to see if it could find answers to questions a client's had for over a year and that couldn't be put off any longer. It could, and did so within about 30 seconds
Michelle Warner — Strategy Consultant

Lead Insights

See Why Leads Become Customers

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Sales Velocity

Track ROI Over Customer Lifetime

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Visitor Journey Tracking

Follow Every Step Your Leads Take

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For all the power that comes with Infusionsoft, it can be a really complicated tool. Reports that should be available with a few clicks just aren't there. With SegMetrics we can see exactly which leads are most profitable and where our biggest opportunities lie. SegMetrics is like your marketing crystal ball.
— Chris Mason — Automation Marketer at Titans of Direct Response

Say Goodbye to Excel Exports

Calculating any of your important metrics in crm is tough.

We mean really tough.

And how confident are you that the numbers you're getting are accurate?

And Hello to Smart Reporting

Take the guesswork out of your marketing. Accurately track the most important metrics related to your marketing campaigns and see how your marketing choices increase (or stall) your growth, with SegMetrics Smart Reporting.

SegMetrics takes the guesswork out. Accurately track the number of contacts added to your crm account every day, week, month and year.

SegMetrics is your complete
marketing analytics toolset in one package

The easiest way to grow your business? Scale what works and kill what doesn’t. Custom Segments give you the power to find exactly what works – for email content, Lead Magnets, webinars, and more – so that you can improve your marketing.

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Rolling Reports

Quickly Identify Trends & Growth

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Custom Dashboards

Create a Marketing Control Panel

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Touchpoint Filtering

Filter Leads by Every Action

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Get Started in Less than 5 Minutes

Find your most profitable lead sources, scale what works and kill what doesn’t.

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