Salesforce is a popular solution for customer relationship marketing that helps you manage relationships and interactions with current and potential customers. Improve each interaction and watch your customer relationships grow with Salesforce automations, messaging and tracking.
However, getting a lead is just one step in a customer’s journey. SegMetrics joins your nurture sequence to the rest of your funnel, including the ads that brought in your most profitable leads. Understand your entire customer journey, by connecting lead sources to purchases they make weeks, months or years later.
Using SegMetrics as your Salesforce reporting tool lets you truly optimize your funnel. You will be able to identify the customer segments that perform best through your email sequences, not just which sources generated the best leads.
When you get started with Salesforce and SegMetrics you can see the revenue of every group of leads through every sequence.