Judge pages on revenue
Rank landing pages by the customers they produce, not the forms they fill.
Accurate WordPress Analytics
The Easiest WordPress Attribution Integration
WordPress runs more websites than any other content management system. The SegMetrics pixel tracks it, so a visit is only the first step: the posts and pages someone reads are joined to the source that brought them and the purchase that follows.
How SegMetrics works
You have questions. SegMetrics has answers.
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.
How SegMetrics Optimizes Your WordPress Marketing
Attribute revenue, not clicks
See the money each campaign actually produced, not the traffic it sent.
Find your best segments
Filter by any action or attribute to see which groups convert and which stall.
Measure lifetime value
Track what a customer is worth across every repeat purchase, upgrade and renewal.
Web software you can use to create a beautiful website or blog.
WordPress is a full-featured content management system that just happens to be the world’s most popular tool for creating websites.
However, visiting your website is just one step in a customer’s journey. Together with our WordPress Plugin, SegMetrics joins visitors on your marketing site or blog to the rest of your funnel, including your ads, emails and payment processor. Understand your entire customer journey, by connecting WordPress data to purchases they make weeks, months or years later.
Using SegMetrics as your WordPress reporting tool lets you truly optimize your funnel. You will be able to identify the customer segments that perform best at each stage, not just which sources generated the most leads or other rough indicators of success. And with SegMetrics’ first-party tracking pixel, avoid being blocked by ad-blockers and privacy settings.
When you get started with WordPress and SegMetrics you can see how different groups perform within WordPress and through the whole funnel.
Don’t have WordPress yet? Get WordPress. Or go to your WordPress login.
Need help? Ask questions in our in-app support.
Trusted by 3,000+ Marketers and Agencies
Joanna Wiebe
Founder, Copyhackers
“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”
Brendan Dubbels
Senior Partner Manager, Ontraport
“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”
Eben Pagan
Founder, Eben Pagan Training
“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
Uncover the hidden profit in every part of your funnel
DIAGNOSTIC SEGMENTATION
Filter your leads by any action or attribute
SegMetrics syncs with your email marketing platform or CRM. This means you can filter by custom fields and tags to identify contacts who have clicked an ad, attended a webinar, joined a sales call, entered an email sequence and more.
Any action or attribute you track in your CRM, SegMetrics can filter your people based on it — and show you the impact it has on your bottom line.
NO MORE BLIND SPOTS
See Which Ads Actually Sell
Short attribution windows hide your most profitable ads. If your leads need time to decide, you can’t see which campaigns lead to real revenue. That means wasted spend and missed opportunities.
SegMetrics reveals which campaigns drive actual sales — no matter how long they take to nurture. Connect with Infusionsoft, HubSpot, HighLevel, or any CRM. Gain clarity on your true ROI, and put your budget where it makes the biggest impact.
END-TO-END VISIBILITY
See Leads Beyond Your Website
Sales calls, demos and webinars are often overlooked in standard analytics. That leaves gaps in your funnel.
SegMetrics ties every contact’s action — online or off — to your revenue. Pinpoint the source of every deal, even in long, complex journeys.
What syncs with WordPress
Everything SegMetrics reads from your WordPress account, and how the connection is made.
- Connection
Pixel tracking
Tracked with the SegMetrics pixel — first-party cookies and server-side events.
- Plan level
Basic
Core data sync — available on every SegMetrics plan.
- Category
Landing Pages
Better Together! Connect WordPress to all your data:
Combine your WordPress data with all the tools you love, and get smarter insights instantly with 130+ integrations.
