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5 Sales Email Providers that Help You Reach More Customers

Vanessa Copley
Marketing
sales email providers visual

Reaching your client base is a top concern for many businesses – as email rules change, ESPs make it increasingly difficult to land your email in a client’s inbox (not that the rules are a bad thing!). It’s of the utmost importance to work with a sales email provider that helps you to deliver your message to your client – on time and with eye catching design and solid content.

ConvertKit, Marketo, Ontraport, Gist and Klaviyo are five sales email providers used by many sales companies to get their content out to their eager readers. These are also powerful tools with different offerings. Since your communications are the heart of your sales, choosing the one that fits your particular business’ needs is vital.

Here at SegMetrics, we’re nice like that, so we decided to make you this list of sales email providers for your business.

1. ConvertKit

ConvertKit is an email platform that combines the best of visual design for emails and landing pages, but it also offers the ability to sell digital items, use their commerce suite, and design products. It offers a range of email features, from automation and drip campaigns and broadcast abilities, so that you can create emails that really speak to your audience. You can also build landing pages and forms to bring in new contacts easy and begin connecting them to your products. ConvertKit is easy to use, which means it won’t take long for you or your team members to master it—even if they have no previous experience with email marketing software.

2. Marketo

Marketo is another sales email provider we recommend. Marketo is a master of social interaction with your clients. Uncover new leads on your social channels and add them to Marketo directly from Hootsuite. This helps you to build relationsips with your clients with social activity, and you can push leads through the funnel faster by manually sending their social interactions with your team to Marketo. Hootsuite also has a Marketo Enterprise integration available.

3. Ontraport

Ontraport CRM offers a powerful set of features and a user-friendly interface. It can help you manage all your customer relationships, including sales email marketing, lead management a great visual email and campaign builder and state of the art automation tools. Ontraport even offers pre-built campaigns, for instance, an abandon cart sequence or a lead magnet funnel you can plug your own information into in their builder. These are perfect for those just starting out who aren’t ready to completely design their own campaigns. For the advanced user, the campaign builder will give you a creative board where you can build your funnels from scratch.

4. Gist

Gist is a lesser known sales email provider that has a lot to offer. It has a clean and simple interface that makes it easy for users of any skill level to manage their email marketing campaigns. Gist offers a free 14-day trial so you can try before you buy, which is great if you’re on the fence about making such an investment. They offer email marketing and email automation, as well as chatbot integrations that can help you to bring in leads and connect with your client base. Gist is a top notch sales email provider combining a unique live communication platform as well.

5. Klaviyo

Klaviyo is a powerful and popular tool for sales marketing. It’s an ecommerce marketer’s dream when it comes to all in one platforms, and email communications. Build campaigns and automation’s based off your customer’s browsing history, browse abandon, cart abandon, price drop automation, and more. Klaviyo has a lot of tools for email marketing but focuses on customer segmentation and automation capabilities. Klaviyo also offers pre-built campaign templates for those who want a plug and play version of common campaigns.


SegMetrics integrates with each of these platforms, giving you deeper insight into your funnel’s success. SegMetrics deep attribution tools give you the truth about your numbers, including attribution to clicks made days, months or even years later, which shows you what marketing efforts are a success and which are failures. Optimize for the winners, and increase your ROI with confidence. Start your free trial today!


Vanessa Copley

Marketing

Vanessa Copley is a business automation specialist and the founder of Custom Client Journey. She specializes in client journey management and bringing the human touch to your automated experience. In her free time, she enjoys reading fantasy and horror novels, practicing Tang Soo Do and spending time with her amazing children, the love of her life, and their 15 birds and 2 dogs.


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