Team Dashboards
It’s a fact that the more visible metrics are, the more they improve. SegMetrics’ dashboard and team features keep your core KPIs at top of mind, and alert you if things start to slip.
Learn more4.7/5 based on 2,374 reviews | GDPR Compliant
Track Every Webinar Sale — Even Weeks After The Replay
Stop losing sight of delayed buyers. See which webinars truly drive revenue. Maximize ROI on every presentation.
Nathan Chan, Foundr
Turn Webinar Viewers Into Tracked Revenue
Most webinar attendees don’t buy immediately. SegMetrics tracks every registration, attendance, and post-webinar action. See which presentations convert. Identify your best audiences. Discover where valuable customers first found you. Optimize your entire funnel — from ad to sale.
Jason Gracia
CEO, Swyft Sites
“I LOVE SegMetrics. The attribution is spot on.”
Joanna Wiebe
Founder, Copyhackers
“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”
John Lee Dumas
Founder of EOFire
“SegMetrics is ON FIRE!! It is hands down the best analytics tool for marketers.”
Uncover the hidden profit in every part of your funnel
Never Miss A Conversion
Track Sales That Happen Days After Your Webinar
Most webinar platforms only show conversions during the event. The 70% of sales that happen after the replay ends remain invisible. Your best presentations go unrecognized.
SegMetrics follows each attendee's journey from registration to purchase — even weeks later. See which webinars drive delayed sales. Optimize follow-up sequences for maximum revenue.
Cross-Webinar Intelligence
See Which Attendees Join Multiple Events
When leads attend several webinars before buying, traditional tools credit only the last event. Your true conversion path remains hidden. Your strategy suffers.
SegMetrics reveals the full attendance pattern of every customer. See which webinar combinations lead to sales. Stop guessing. Invest in presentations that drive actual revenue.
ROI Clarity
Attribute Every Dollar Back To Your Ad Spend
Running webinar ads without seeing which campaigns produce buyers wastes budget. You're left guessing which audiences actually convert. Your marketing dollars deserve better.
SegMetrics connects ad platforms directly to sales data. See which sources bring attendees who actually buy. Feed real conversion data back to your platforms. Watch acquisition costs drop.
Transparent. Accurate. Simple.
Visitor Tracking & Identification
Get accurate insights on leads from any traffic source. Tracking every customer from first click to lead, through the nurture sequence and onto every purchase.
Learn moreAd Reporting
Attribute every dollar of LTV back to your ad campaigns. SegMetrics shows you the ad spend and ROI across all of your platforms, including Google, Facebook, and more — all in one report.
Learn moreConnect with the tools you already use
Bring your historical data in from the software you love, and get smarter insights instantly.
WebinarJam
Webinar and live broadcasting program allowing for live and prerecorded events.
ActiveCampaign
Combines all aspects of email marketing into a single and easy-to-use platform.
EverWebinar
Webinar and live broadcasting program allowing for live and prerecorded events.
Paypal
PayPal is the faster way to send money, make an online payment, receive money and more
Measure and optimize your marketing campaigns through Facebook
Stripe
Use Stripe’s software and APIs to accept payments, send payouts, and manage your business online
Resources for Webinar Creators
Guides, benchmarks and teardowns from the SegMetrics blog — written for marketers who need their reporting to hold up.
Tools & Recommendations, Marketing Trends
Best MCP Servers for Marketing (2026)
The best MCP servers for marketing in 2026: Klaviyo, HubSpot, Ahrefs, Google Ads, Stripe, Zapier and SegMetrics. What each one does, what it costs, and what it cannot do.
Tools & Recommendations, Marketing Trends
The Best AI Marketing Tools for Data-Driven Growth in 2026
A guide to the best AI marketing tools in 2026 — content creation, SEO, all-in-one platforms — and how to connect them to actual revenue, not just activity.
What is marketing attribution? (And why does it matter?)
Marketing attribution, explained without the jargon. Learn what attribution is, how it works, and why most marketers (and AI) get it wrong.
Discover the untapped profits hiding in your marketing
Only pay for the people you’re actively engaging with. Active subscribers are those who are marked as active in your ESP, visited your site, or who have active purchases, subscriptions or deals.Active subscribers are those who are marked as active in your ESP, visited your site, or who have active purchases, subscriptions or deals.
Launch
$57/mo
- Full Funnel AnalyticsTrack attribution, engagement and lifetime value throughout the entire customer journey
- Essentials ReportingThe most effective dashboards and reporting for your business, right at your fingertips
- 100+ IntegrationsConnect to 100+ different marketing tools to create a single source of truth for your marketing data
- Unlimited UsersBring your entire team, with no increased costs
- Full LTV TrackingAccelerate your growth with pre-built optimization reports
- Training & SupportAccess to some of the best education tools and support in the industry
Grow
$197/mo
- Everything in Launch
- Advanced ReportingAccelerate your growth with pre-built optimization reports
- Customer Journey TrackingGet detailed reporting on each contact's individual journey through your funnel
- Ad Conversion FeederSend purchase conversions back your ad platforms to increase conversion
- Advanced SegmentationBuild segments on any property or action your contacts take to find your most valuable customers
- 1-on-1 OnboardingGet up-and-running quickly hands-on training and set-up support
Scale
$397/mo
- Everything in Grow
- Advanced Data APIsGet programmatic access to the reporting and data ingest APIs
- Unlimited Custom DashboardsBuild and share custom dashboards that fit your unique reporting needs
- Server-Side TrackingHost the tracking pixel on your own domain to avoid ad-blockers
- Multi-Currency ConversionAutomatically convert, match, and integrate your data into one currency for crystal-clear decision making
- Dedicated Account ManagerWork one-on-one with a dedicated account manager to get personalized support and guidance
Enterprise
Complete analytics, reporting and support for companies over $10M/year in revenue
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