New Deals
The number of deals created in your pipeline during a specific time period

Get a clear read on your Salesforce pipeline — stage progression, win rates, and forecasted revenue.

Salesforce can do everything — which is exactly the problem when you just need to see what’s happening in your pipeline.
SegMetrics’ Salesforce Deal Pipeline Dashboard cuts through the complexity of Salesforce’s opportunity management and gives you the metrics that matter: which deals are progressing, which are stuck in stages, and where your biggest revenue opportunities are hiding. No custom Salesforce reports, no SOQL queries, no admin tickets.
Whether you’re running a simple sales process or managing enterprise-level pipelines with multiple record types, this dashboard distills your Salesforce opportunity data into one clear, actionable view.
Less complexity, more clarity.
The number of deals created in your pipeline during a specific time period
Deals currently in progress that have not yet been marked as won or lost
The total revenue from deals successfully closed during a selected time period
The total value of deals that did not close successfully during a selected time period
A percentage overview of deals categorized by deal stage
A ranking of sales reps by performance metrics like revenue, win rate, and deals closed
The average number of days from deal creation to closed-won or closed-lost
The average time a deal has been open in your pipeline, measured from creation date
Why this Dashboard
Salesforce is incredibly powerful, but getting a clean pipeline overview often means navigating complex report builders, opportunity views, and dashboard configurations. For many teams, building the reports they actually need in Salesforce requires admin help or expensive add-ons. This dashboard gives you deal velocity, win rates, and stage-by-stage visibility without the Salesforce reporting learning curve.
Who it's for

What you can do
See your deal flow at a glance: new deals, open deals, closed-won, and closed-lost. Track how long deals stay open and how quickly they move from one stage to the next. Identify your top performers with sales leaderboards, and spot underperformers before small problems become big ones.
In short, get the data you need to start making data-driven decisions about your deal pipeline.
How Often
We recommend you check your Deal Pipeline Dashboard weekly to monitor your pipeline health. Use the leaderboard to motivate and coach your team. Watch your average days to close. If that number creeps up, it’s a sign deals are stalling and need attention.
Integrations needed
The Salesforce Deal Pipeline Dashboard requires your Salesforce CRM integration connected to SegMetrics. See our full list of integrations.
See all of our 100+ pre-built dashboards

Track every HubSpot deal from first contact to close with real-time pipeline visibility.

Track Keap deals from lead to close with clear stage-by-stage performance data.

Get instant clarity on your Attio pipeline — deal progression, conversion rates, and projected revenue.
This dashboard reads straight from the integration below. Connect it once and the template fills itself in.
How SegMetrics Works
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.

Trusted by 3,000+ Marketers and Agencies










“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”


“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”


“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
Start your 14-day free trial of SegMetrics today!