Thoughts & Interviews with experts who improve their business with data. Learn how to improve your marketing and revenue with straight-forward strategies you can do today.
Every business wants to ensure they have good retention rates, how can segmenting your list help?
Want to go deeper? Click on a category below for more from Data Beats Opinion.
Quality will trump quantity when it comes to email lists. How can you boost the quality of your list?
Are you effectively harnessing the welcome email? Here’s what you need in order to be effective.
Is there a point to putting out more content in a crowded environment? We delve into some stats and case studies...
In our CRM, reports that should be available with a few clicks just aren’t there.
SegMetrics changed that for us. Now we can see exactly which leads are most profitable and where our biggest opportunities lie. SegMetrics is like your marketing crystal ball.