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The Best NMI Reporting Dashboards

Integrate NMI with SegMetrics and unlock insights, revenue attribution and customer journey metrics. Get a handle on the KPIs that matter most for your marketing funnels. SegMetrics: built by marketers, for marketers.

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How SegMetrics Works

You have questions.
SegMetrics has answers.

When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.

SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.

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How SegMetrics Optimizes Your NMI Marketing

Attributing sales, not just leads

Leads take weeks or months to make a purchase, meaning traditional tools struggle to see where sales come from.

Maximizing order value

Cross-sells and upsells are vital for maximizing revenue. Uncover the best combination for each cohort.

NMI is a customizable payments solution that helps partners deliver frictionless payments.

NMI is a global leader in embedded payments, powering more than $200 billion in payment volumes every year. But to fully understand how your marketing is driving revenue, you need a cross-platform marketing analytics tool.

Using SegMetrics with NMI gives you a single source of truth for your marketing data and insights. You can see exactly what channels, campaign, ads, segments, products, and more are driving your revenue – and which are wasting your time and money.

All it takes is a few clicks to integrate NMI with SegMetrics. You’ll then see where every dollar of revenue originated.

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Trusted by 3,000+ Marketers and Agencies

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Joanna Wiebe, CopyHackers

Joanna Wiebe

Founder, Copyhackers

“SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’.”

brandan dubbel

Brendan Dubbels

Senior Partner Manager, Ontraport

“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”

Eben Pagan

Founder, Eben Pagan Training

“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.”

Uncover the hidden profit in every part of your funnel

SegMetrics Optimizes

Your E-Commerce Sales

A sale shouldn’t be the end of the journey—it’s the beginning. Learn what keeps customers coming back for more.

With SegMetrics you can:

  • Uncover the traffic sources and campaigns that bring in the highest lifetime value
  • Track every customer touchpoint to see what fuels repeat purchases.
  • Discover which upsells and cross-sells drive the most additional revenue.
FINE-TUNE EVERY STAGE

Optimize for Revenue Through the Entire Funnel

Traditional tools overlook sequences that boost sales later. That means you miss out on true revenue potential.

SegMetrics shows how each funnel step drives profit over time. Use advanced segmentation to see what actually works and maximize long-term ROI.

SEE FULL LIFETIME RETURNS

Track Real RoAS Beyond One Sale

Repeat customers are gold. Don’t measure ads on the first purchase only.

SegMetrics links every future sale back to its initial source. Get the true return on ad spend, and invest in what grows long-term value.

Better Together! Connect NMI to all your data:

Combine your NMI data with all the tools you love, and get smarter insights instantly with 130+ integrations.
Drip
Automate your ecommerce marketing at scale.
ConvertKit
Email marketing platform for professional bloggers
Facebook
Measure and optimize your marketing campaigns through Facebook
Klaviyo
Email marketing platform. Powered by data, built for ecommerce and web businesses.

Discover the untapped profits hiding in your marketing

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