The easiest way to grow your business is to scale what works and kill what doesn’t.
Customizable Segments give you the power to find exactly what works – for email content, Lead Magnets, webinars, and more – so that you can
improve your marketing.
Configure a Custom Segment based on the Tags people have (or don’t have), Campaign, Lead Source, Referring URL and Products. Now you’ll get critical metrics -- New Leads, Revenue, Lead Value and more -- for just the people in the Segment you’ve created.
It’s never been easier to get valuable metrics for specific segments of your leads! See who clicks an email link or optin for a specific offer – and how those actions lead to revenue.
The metrics that drive your business are not static. With Rolling Reports, instantly get advanced reporting on how your
Facebook ads did this week, or the month-over-month growth of your evergreen marketing funnels.
Keep your pulse on the leads and campaigns that make you money.
Dive into your campaigns weeks, months or years later and find how your customers generate more revenue.
Want to know how your latest launch compares to your previous launch? How about how much those leads are worth a year later?
Create a Custom Segment based on when leads first entered your Infusionsoft account and monitor their growth over years to see how their Lifetime Value changes over time.
Best of all, Custom Segments are delivered to you in your standard SegMetrics Email Report. Save a
Segment, then automatically get reporting on the key metrics for that Segment – New Leads, Revenue,
Lead Value, Conversion Rate – delivered to your inbox.
SegMetrics has allowed me to look at my audience behavior and react much more quickly to
trends. Infusionsoft cannot give you this information fast enough to matter.
— Scott Queen — Infusionsoft Marketer at Strategy & Movement
Find your most profitable lead sources, scale what works and kill what doesn't.
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