Accurate FunnelKit analytics
The Easiest FunnelKit Reporting Dashboards
FunnelKit builds checkouts, upsells and funnels inside WordPress and WooCommerce. SegMetrics connects natively and reads its contacts and lists, so a funnel step that converts well is matched to the campaigns sending people into it.
How SegMetrics works
You have questions. SegMetrics has answers.
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.
How SegMetrics Optimizes Your FunnelKit Marketing
Optimize Email Funnels
Do your emails build trust and drive sales—or push prospects away? Without full funnel data, you’re emailing in the dark.
Maximizing order value
Traditional tools overlook sequences that boost sales later. That means you miss out on true revenue potential.
Optimizing nurture sequences
Your funnel is more than a single sale. Increase revenue with upsells and cross-sells. Discover which offers drive the biggest AOV for each segment, and double down on what’s working.
The #1 rated sales funnel software just got better.
FunnelKit is a comprehensive sales funnel builder for WordPress and WooCommerce that helps you create high-converting checkouts, upsells, and complete marketing funnels. While FunnelKit provides excellent funnel-specific analytics and A/B testing, it can’t show you the full revenue journey across all your marketing channels or track the true lifetime value of customers who enter your funnels.
Integrating SegMetrics with FunnelKit unlocks the complete picture of your funnel performance. You’ll discover which marketing campaigns, ads, and channels are actually driving profitable customers into your funnels – not just generating clicks. Track the long-term revenue impact of different funnel variations, measure the true ROI of your upsells and order bumps, and identify which customer segments deliver the highest lifetime value after entering your funnels.
Connecting FunnelKit to SegMetrics takes just a few clicks. Within minutes, you’ll see exactly how your funnels fit into your broader marketing ecosystem.
Don’t have FunnelKit yet? Get FunnelKit. Or go to your FunnelKit login.
Need help? Ask questions in our in-app support.
Trusted by 3,000+ Marketers and Agencies
Joanna Wiebe
Founder, Copyhackers
“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”
Brendan Dubbels
Senior Partner Manager, Ontraport
“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”
Eben Pagan
Founder, Eben Pagan Training
“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
Uncover the hidden profit in every part of your funnel
SegMetrics Optimizes
Your Email Funnels
Do your emails build trust and drive sales—or push prospects away? Without full funnel data, you’re emailing in the dark.
With SegMetrics you can:
- Track the financial impact of every email and every funnel you send
- Discover the exact messaging and offers that turn engagement into revenue
- Optimize your funnels for different segments, no matter how long your customer journey
SegMetrics Optimizes
Your E-Commerce Sales
A sale shouldn’t be the end of the journey—it’s the beginning. Learn what keeps customers coming back for more.
With SegMetrics you can:
- Uncover the traffic sources and campaigns that bring in the highest lifetime value
- Track every customer touchpoint to see what fuels repeat purchases.
- Discover which upsells and cross-sells drive the most additional revenue.
SegMetrics Optimizes
Your Membership Courses
Getting members is great. Keeping them is even better. Stop guessing at who your most profitable customers are and find out what’s working.
With SegMetrics you can:
- Track every member’s full experience to find the touchpoints that drive purchases, upgrades and renewals
- Discover where your high-value members come from so you can attract more
- Measure content performance to improve engagement and retention
What syncs with FunnelKit
Everything SegMetrics reads from your FunnelKit account, and how the connection is made.
- What syncs
- Contacts
- Lists
- Connection
Native integration
A direct, first-party connection — authorise once and data flows automatically.
- Plan level
Standard
Full data sync with historical import and revenue attribution.
- Category
Email Marketing
Better Together! Connect FunnelKit to all your data:
Combine your FunnelKit data with all the tools you love, and get smarter insights instantly with 130+ integrations.
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