
Great News, Open Rates are Dead!
We’re very excited here at SegMetrics to hear that open rates are the next victim of iOS updates. It’s a…
Omnisend + Shopify integration
Join your Omnisend and Shopify data in SegMetrics and see which campaigns, emails and offers turn into revenue.
What Omnisend + Shopify accounts see in SegMetrics
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Opens and clicks are not money. SegMetrics matches every Shopify payment to the Omnisend contact who made it, so you can see the revenue behind each sequence, tag and campaign.
Omnisend
Email Marketing
Sends to SegMetrics
SegMetrics
Joins them into
Shopify
eCommerce
Sends to SegMetrics

For the first time ever, SegMetrics gave us full transparency over where our customers were coming from at StoryLearning, untangling an…


We knew we needed a clear way to track revenue across multiple sources – email, content, launches – without having to manually build a…


One thing SegMetrics has which caught my attention right away is that it tells you the average time it takes for someone to buy, and it…

SegMetrics Optimizes
Do your emails build trust and drive sales—or push prospects away? Without full funnel data, you’re emailing in the dark.
With SegMetrics you can:

DIAGNOSTIC SEGMENTATION
SegMetrics syncs with your email marketing platform or CRM. This means you can filter by custom fields and tags to identify contacts who have clicked an ad, attended a webinar, joined a sales call, entered an email sequence and more.
Any action or attribute you track in your CRM, SegMetrics can filter your people based on it — and show you the impact it has on your bottom line.

GROW AVERAGE ORDER VALUE
Your funnel is more than a single sale. Increase revenue with upsells and cross-sells. Discover which offers drive the biggest AOV for each segment, and double down on what’s working.
SegMetrics shows you lifetime value by offer and cohort. See how one-time deals become long-term revenue. Maximize each purchase, from first click to final upsell.

Deploy any of these inside SegMetrics with one click.

We’re very excited here at SegMetrics to hear that open rates are the next victim of iOS updates. It’s a…