Shopify + Stripe integration

See your Shopify and Stripe revenue in one place

Join your Shopify and Stripe data in SegMetrics and see which campaigns, emails and offers turn into revenue.

What Shopify + Stripe accounts see in SegMetrics

median days to first purchase
0
revenue per lead in 90 days
$0
of revenue from repeat buyers
0%

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StoryLearning
Copyhackers
Spain Revealed
Bixa Media
AdSkills
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Quickly Hire
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Swyft Sites
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ProductLed
Lovrecich Media
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Jeff Youngren
One revenue number

Combine Shopify and Stripe into one revenue report

When sales are split across Shopify and Stripe, no single dashboard shows the whole customer. SegMetrics merges both into one customer record, with lifetime value across every purchase.

Shopify

eCommerce

Sends to SegMetrics

  • Payments. One-off purchases, refunds and order value.
  • Subscriptions. Recurring revenue, upgrades, downgrades and churn.
Shopify setup guide

SegMetrics

Joins them into

  • One profile per customer, across both apps
  • Every sale matched to the source that started it
  • Lifetime value by source, campaign and offer

Stripe

Payments

Sends to SegMetrics

  • Payments. One-off purchases, refunds and order value.
  • Subscriptions. Recurring revenue, upgrades, downgrades and churn.
Stripe setup guide
Olly Richards, founder of StoryLearning, recommends SegMetrics
Olly Richards
Founder, StoryLearning

For the first time ever, SegMetrics gave us full transparency over where our customers were coming from at StoryLearning, untangling an…

StoryLearning
Joanna Wiebe headshot
Joanna Wiebe
Founder, Copyhackers

Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.

Copyhackers
Rebecca Houston headshot
Rebecca Houston
Marketing, Spain Revealed

We knew we needed a clear way to track revenue across multiple sources – email, content, launches – without having to manually build a…

Spain Revealed

What you can do with Shopify and Stripe in SegMetrics

SegMetrics Optimizes

Your E-Commerce Sales

A sale shouldn’t be the end of the journey—it’s the beginning. Learn what keeps customers coming back for more.

With SegMetrics you can:

  • Uncover the traffic sources and campaigns that bring in the highest lifetime value
  • Track every customer touchpoint to see what fuels repeat purchases.
  • Discover which upsells and cross-sells drive the most additional revenue.
Optimize E-Commerce Sales report in SegMetrics

NO MORE BLIND SPOTS

See Which Ads Actually Sell

Short attribution windows hide your most profitable ads. If your leads need time to decide, you can’t see which campaigns lead to real revenue. That means wasted spend and missed opportunities.

SegMetrics reveals which campaigns drive actual sales — no matter how long they take to nurture. Connect with Infusionsoft, HubSpot, HighLevel, or any CRM. Gain clarity on your true ROI, and put your budget where it makes the biggest impact.

Attributing sales, not just leads report in SegMetrics

FINE-TUNE EVERY STAGE

Optimize for Revenue Through the Entire Funnel

Traditional tools overlook sequences that boost sales later. That means you miss out on true revenue potential.

SegMetrics shows how each funnel step drives profit over time. Use advanced segmentation to see what actually works and maximize long-term ROI.

Maximizing order value report in SegMetrics

Further reading on Shopify and Stripe

Discover the untapped profits hiding in your marketing