Looking for a Thoughtmetric alternative?

Why are so many sharp marketers tracking their leads and sales with SegMetrics as opposed to Thoughtmetric?

Thoughtmetric is great at collecting the data measured for e-commerce platforms. For example, it can show the sales attribution in your e-commerce platform. 

But, only SegMetrics will track a single journey all the way from first visit to sale whether you are using an e-commerce platform, selling info-products, coaching products or any other kind of sale.   That means you can ask questions of your data, like if visitors from one channel are more likely to click your emails than another and get answers.

Both Thoughtmetric and SegMetrics track lifetime value over months or years.. This gives you a true LTV, showing you exactly how profitable your ads were. 

However, SegMetrics doesn’t just track your ad campaigns and sales. It tracks every action a brand-new lead takes, i.e. the entire customer journey. This includes tracking your email campaigns, letting you see exactly which sequences perform best. 

SegMetrics’ 1st party cookies, server-side tracking and advanced lead fingerprinting get you lifetime attribution that won’t get messed up by ad blockers or iOS shenanigans.

And if you run a subscription-based business model, SegMetrics can also help you identify your churn rate, subscriber lifetime value, monthly recurring revenue per segment, and more.

That’s why if you want a complete marketing funnel ROI tool that also allows you to quickly check the health of your business across all the most important areas, then SegMetrics is the way to go over Whatagraph.

Wave goodbye to the “black box” numbers in other ad platforms. You get a list of every customer and every sale, so you can be confident that you’re improving your marketing in a meaningful way.

Getting someone’s email or opt-in is only the start of the process. With SegMetrics you can see how each touchpoint within your funnel affects the final revenue.

Maybe you’ve wondered if webinar attendees are any more likely to buy? Well SegMetrics can analyse your CRM to show you the full breakdown. You’ll have the power to analyse the full flower from ad campaign to post-purchase sequence.

Configure a Custom Segment based on the Tags people have (or don’t have) such as Lead Source, Webinar Viewed or Products Purchased. Now you’ll get critical metrics — New Leads, Revenue, Lead Value and more — for just the people in the Segment you’ve created.

It’s never been easier to get valuable performance data for different types of leads! See who clicks an email link or opt in for a specific offer – and how those actions lead to revenue.