Real Lifetime Lead Values
Know the value of your leads based on who they are and what they do. No metric is more powerful than Lead Value for measuring the success of your marketing automation, traffic sources, webinars and more.
ALTERNATIVE TO UserMaven
Go beyond simple ad attribution and UTM tracking. With SegMetrics, you can see how every touchpoint and step in your marketing funnel works together to bring you sales.
Marketers like you upgrade to SegMetrics to see where their best customers come from and why they purchase.
SegMetrics pricing starts at only $57/month. Sign up for a 14-day trial today and see how SegMetrics stacks up as a Wicked Reports alternative.


Just a few of the companies improving their marketing with SegMetrics







First off is the price. You can start a free 14-day trial of SegMetrics right now after which your pricing starts at just $57/month.
If you’re curious about trying out Usermaven, be warned about their pricing. Your monthly price will be calculated by adding up ALL USER ACTIONS on your website or app, including page views, clicks, submissions, and any other custom events you’re tracking with Usermaven. Woah.
SegMetrics offers you transparent pricing based on active contacts. Simple. You will also get full-funnel optimization, helping you analyze the top, middle, and bottom of your funnels through the contact tags in your email platform.
SegMetrics also helps you understand which customers are most valuable over time. Allocate budget based on long-term revenue impact. Answer business questions beyond “which ad performed best today?”.
SegMetrics is better for businesses that care about customer behavior and revenue dynamics beyond immediate paid channel performance

SegMetrics is the tracking and analytics software we didn’t know we needed. It has helped us make data-driven decisions and took the guesswork out of where our opportunities for growth are. Anyone that wants to track their ad spend and analyze their business data properly should be using SegMetrics. It’s truly one of a kind!
SegMetrics
SegMetrics gives you an independent source of attribution data, which includes LTV from subscriptions and repeat purchases.And shows e very touchpoint they had before buying
Usermaven Reports
Usermaven tracks page views and user activity on your website or app
SegMetrics
SegMetrics will automatically send feed conversion data back to Facebook and Google’s AIs so that they can optimize the audience targeting.
Usermaven Reports
Usermaven does not natively support o ffline events. These are imported manually.
SegMetrics
SegMetrics helps you analyze your bottom and middle of funnel through the contact tags in your email platform.
Usermaven Reports
Usermaven focuses on page views and conversion attribution for ad optimization
SegMetrics
Measure the revenue from your webinar and analyze how it performed with different groups of leads, even further down your funnel. Integrates natively.
Usermaven Reports
Usermaven cannot attribute sales back to the webinar source
SegMetrics
SegMetrics captures refunds and chargebacks directly from your payment processor and subtracts them from attributed revenue, giving you accurate, net ROI by channel, campaign, and customer segment.
Usermaven Reports
Depending on your intergration(s), Usermaven may or may not track refunds.
SegMetrics
SegMetrics does not run A/B tests, but it goes beyond basic variant comparison by tying test performance to real customers, downstream behavior, and net revenue. Compare A/B test variants by revenue, ROAS, and LTV — not just conversion rate
Usermaven Reports
Usermaven is g ood for basic analytics and behavior tracking but no native A/B testing or experiment reporting
SegMetrics
SegMetrics has advanced filtering options means you can explore which upsells, cross-sells, tripwires or follow-up offers work best for your audience.
Usermaven Reports
Usermaven focuses on website behavior and event tracking, but it does not provide native upsell tracking
SegMetrics
SegMetrics tracks all of Google’s campaign styles, including the new Performance Max option. Measure net revenue, LTV, refunds, and repeat purchases from PMax traffic
Usermaven Reports
Usermaven integrates with Google, Meta and LinkedIn ads starting at their $169 a month plan.
SegMetrics
Sign up for a trial at any time. We’ll train you and your team and assist with the set up. After that you can use SegMetrics how you wish, knowing we’re there for extra support if needed.
Usermaven Reports
Usermaven charges $499 for guided set up and a tracking plan.
Find your most profitable lead sources, scale what works and kill what doesn’t. With SegMetrics, you have the ability to optimize your marketing funnels using data based on your customer’s entire journey.
Its easy to bet on the winners when you know who they are.
TAG-BASED ANALYTICS
Getting someone’s email or opt-in is only the start of the process. With SegMetrics you can see how each touchpoint within your funnel affects the final revenue.
Maybe you’ve wondered if webinar attendees are any more likely to buy? Well SegMetrics can analyse your CRM to show you the full breakdown. You’ll have the power to analyse the full flower from ad campaign to post-purchase sequence.

SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’. As an added bonus: their webinars are better than most paid training.

CONFIGURABLE COHORT FILTERS
Configure a Custom Segment based on the Tags people have (or don’t have) such as Lead Source, Webinar Viewed or Products Purchased. Now you’ll get critical metrics — New Leads, Revenue, Lead Value and more — for just the people in the Segment you’ve created.
It’s never been easier to get valuable performance data for different types of leads! See who clicks an email link or opt in for a specific offer – and how those actions lead to revenue.

Understanding your customer journey is hard to see. SegMetrics is like putting on night vision goggles for your marketing data. All of a sudden you can see the full picture of a customer journey. It’s powerful!

Get the insights that only deep, accurate attribution can give you, and use those insights to optimize your funnels, revenue and returns.
Its easy to bet on the winners when you know who they are
Know the value of your leads based on who they are and what they do. No metric is more powerful than Lead Value for measuring the success of your marketing automation, traffic sources, webinars and more.
Create reports and segments based on tags, campaign, lead source, and much more. It’s never been easier to see how many people take a certain action — like click an email link or opt in for a specific offer — and how those actions lead to revenue.
Create reports and segments based on tags, campaign, lead source, and much more. It’s never been easier to see how many people take a certain action — like click an email link or opt in for a specific offer — and how those actions lead to revenue.
We built SegMetrics to be reliable, simple to set up, and easy to read. Because no matter the size or type of your business, success shouldn’t depend on wrestling some sense out of confusing or conflicting data. Get back to making clear-headed, informed decisions. We’ll handle the numbers.

We added SegMetrics to see if it could find answers to questions a client’s had for over a year and that couldn’t be put off any longer. It could, and did so within about 30 seconds.
Lead insights
sales velocity
visitor journey tracking

For all the power that comes with Infusionsoft, it can be a really complicated tool. Reports that should be available with a few clicks just aren’t there. With SegMetrics we can see exactly which leads are most profitable and where our biggest opportunities lie. SegMetrics is like your marketing crystal ball.
Calculating any of your important metrics in crm is tough. We mean really tough. And how confident are you that the numbers you’re getting are accurate?
Take the guesswork out of your marketing. Accurately track the most important metrics related to your marketing campaigns and see how your marketing choices increase (or stall) your growth, with SegMetrics Smart Reporting. SegMetrics takes the guesswork out. Accurately track the number of contacts added to your crm account every day, week, month and year.
The easiest way to grow your business? Scale what works and kill what doesn’t. Custom Segments give you the power to find exactly what works – so that you can improve your marketing.
Its easy to bet on the winners when you know who they are



rolling reports
Custom Dashboards
Touchpoint filtering
Find your most profitable lead sources, scale what works and kill what doesn’t.
Its easy to bet on the winners when you know who they are
Every comparison in this section, side by side with what SegMetrics does differently.