Ad Spend Timeline
The total amount spent on Pinterest ads over time
Template created by
Pinterest Advertising
Connect your Pinterest ad spend to real revenue and see which Promoted Pins actually convert.
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X-ray vision for your Pinterest advertising
Pinterest will tell you your Promoted Pins are driving clicks, saves, and conversions. The numbers look promising — after all, Pinterest users are actively searching with purchase intent.
But Pinterest’s reporting stops at the click. It won’t show you which pinners became paying customers with real dollars in your payment processor. And when you try to connect the dots…well, the picture isn’t as pretty as Pinterest paints it.
SegMetrics’ Pinterest Advertising Dashboard solves this. Get all your critical ad metrics, including actual financials, with lifetime attribution. (Say goodbye to guessing!)
Everything you need, in one clean dashboard.
What's Included
The KPIs you get access to with this dashboard…
Revenue from Ad Spend
The total revenue generated from customers acquired through Pinterest ads
ROAS
Return on ad spend — the ratio of revenue generated to ad dollars spent
Leads
The total number of leads generated from Pinterest ad campaigns
Campaign Detail
A daily breakdown of ad spend, ad clicks, and revenue
Ad Detail
A daily breakdown of ad spend, ad clicks, and customers
Revenue by Date & Campaign
A timeline view showing revenue generated by each campaign over time
Leads from Ads
The number of leads acquired through Pinterest advertising
Customers from Ad Spend
The number of customers acquired through Pinterest ad campaigns
Orders from Ad Spend
The total number of orders placed by customers from Pinterest ads
Average Order Value
The average dollar amount spent per order from Pinterest ad customers
Revenue
The total revenue generated from all Pinterest ad campaigns
Lead to Customer %
The percentage of Pinterest-generated leads who became paying customers
Cost per Acquisition
The average cost to acquire a new lead through Pinterest advertising
Cost per Customer
The average cost to acquire a paying customer through Pinterest advertising
Deep Dive
Inside the Pinterest Advertising Dashboard Template
Why this Dashboard
Why use the Pinterest Advertising Dashboard?
Pinterest users browse with intent — they’re planning purchases, saving ideas, and discovering products. That makes Pinterest ads uniquely powerful for e-commerce and visual brands. But Pinterest Ads Manager only shows you engagement metrics, not whether those high-intent pinners actually became customers.
SegMetrics’ Pinterest Advertising Dashboard connects your Promoted Pin data to real revenue, so you can see which visual campaigns are driving actual sales.
Who it's for
This dashboard is perfect for:
- E-commerce marketers using Pinterest’s shopping and catalog campaigns to drive product sales
- Brands leveraging visual discovery to reach high-intent audiences
- Agencies running Promoted Pin campaigns who need revenue-based reporting, not just saves and clicks
- Anyone who wants to see if Pinterest’s purchase-intent audience is actually converting into paying customers
What you can do
What can you do with this info?
Discover whether Pinterest’s high-intent audience is truly converting into revenue. Go beyond Pinterest’s attribution window and see the full customer journey from pin save to purchase. Identify which visual creative and targeting strategies are worth scaling.
How Often
How often should you use it?
Review this dashboard weekly to monitor campaign performance and optimize ad spend in real time.
Integrations needed
What integrations do you need to use this dashboard?
The Pinterest Advertising Dashboard requires Pinterest Ads integration, your CRM, the SegMetrics tracking pixel, and your payment processor. See our full list of integrations.
More ready-to-use dashboard templates
See all of our 100+ pre-built dashboards
Pinterest Ads Campaign Performance Overview
Turn Pinterest’s high-intent audience into measurable ROI — connect Promoted Pin clicks to real leads and revenue.
Pinterest Ads Campaign Performance Deep Dive
See lifetime performance for every Pinterest campaign, ad group, and Promoted Pin in one view.
Ad Campaign Performance Overview
Go beyond clicks — see which campaigns are converting real leads in your CRM.
Built on your Pinterest Ads data
This dashboard reads straight from the integration below. Connect it once and the template fills itself in.
How SegMetrics Works
You have questions. SegMetrics has answers.
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.
Trusted by 3,000+ Marketers and Agencies
Joanna Wiebe
Founder, Copyhackers
“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”
Brendan Dubbels
Senior Partner Manager, Ontraport
“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”
Eben Pagan
Founder, Eben Pagan Training
“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
Discover the hidden profits in your marketing
Start your 14-day free trial of SegMetrics today!