SegMetrics uses 9 different dimensions to identify and track users across different devices and sessions. When the new user’s fingerprint aligns with an existing one, we merge the data to give you a unified, complete and accurate view of that user.
Without Fingerprint Tracking, you end up double-counting users. This makes it impossible to get a clear picture of what is and isn’t working in your marketing.
With more accurate conversion data – and lifetime attribution – you improve your ad targeting and improve your ROAS.
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Our GDPR-compliant, Apple-proof tracking bypasses ad blockers and browser limitations.
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See how users engage with your marketing over time—and what really drives purchases.
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Better tracking gives you a clearer understanding of what segments, channels, campaigns, and touchpoints drive actual conversions.
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Learn how SegMetrics can help you catch credit card scammers and fix your targeting.
To celebrate our 10 year anniversary, we took a look at the evolution of marketing analytics — including AI, what’s coming next, and what most marketers get wrong about their data.
Get data-backed answers to your trickiest marketing questions — instantly — with the latest version of SegMetrics!
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“SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’.”
“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”
“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.”
