Attribute revenue, not clicks
See the money each campaign actually produced, not the traffic it sent.
Accurate 1ShoppingCart Analytics
1ShoppingCart handles checkout for digital products and physical goods. SegMetrics pulls its orders in through Zapier and joins each one to the ad, email or landing page the buyer arrived from, so you can see which campaigns produce sales rather than just clicks.
How SegMetrics works
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.

See the money each campaign actually produced, not the traffic it sent.
Refunds, upsells and order value, joined to the marketing that drove them.
Track what a customer is worth across every repeat purchase, upgrade and renewal.
Filter by any action or attribute to see which groups convert and which stall.
However, an order record on its own only tells you that money arrived. SegMetrics connects your 1ShoppingCart payment data to the rest of your marketing funnel, so you can see where each customer came from and what turned them from a lead into a buyer.
Using SegMetrics for your 1ShoppingCart reporting lets you see the whole picture. Discover which ad campaigns attract repeat buyers, and how your email sequence affects the revenue coming through your cart.
Get started with SegMetrics and go beyond the sales totals in your cart dashboard by connecting your marketing to actual money in the bank.
Don’t have 1ShoppingCart yet? Get 1ShoppingCart. Or go to your 1ShoppingCart login.
Need help? Ask questions in our in-app support.
Trusted by 3,000+ Marketers and Agencies










“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”


“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”


“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
SegMetrics Optimizes
A sale shouldn’t be the end of the journey—it’s the beginning. Learn what keeps customers coming back for more.
With SegMetrics you can:

FINE-TUNE EVERY STAGE
Traditional tools overlook sequences that boost sales later. That means you miss out on true revenue potential.
SegMetrics shows how each funnel step drives profit over time. Use advanced segmentation to see what actually works and maximize long-term ROI.

SEE FULL LIFETIME RETURNS
Repeat customers are gold. Don’t measure ads on the first purchase only.
SegMetrics links every future sale back to its initial source. Get the true return on ad spend, and invest in what grows long-term value.

Everything SegMetrics reads from your 1ShoppingCart account, and how the connection is made.
Zapier integration
Connected through Zapier, so you can route data without writing any code.
Basic
Core data sync — available on every SegMetrics plan.
Payments
Combine your 1ShoppingCart data with all the tools you love, and get smarter insights instantly with 130+ integrations.