Accurate Lawmatics Analytics

The Easiest Lawmatics Reporting Dashboards

Integrate Lawmatics with SegMetrics and unlock insights, revenue attribution and customer journey metrics. Get a handle on how to convert your law leads more effectively and efficiently with SegMetrics. SegMetrics: built by marketers, for marketers.

How SegMetrics Works

You have questions.
SegMetrics has answers.

When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.

SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.

How SegMetrics Optimizes Your Lawmatics Marketing

Attributing sales, not just leads

Leads take weeks or months to make a purchase, meaning traditional tools struggle to see where sales come from.

Connect long sales cycles

Connect the dots through long sales cycles, with tracking for lead magnets, demos, kickstarts and other key activities.

Filter your leads by any action or attribute

Filter leads by tracking actions and attributes to uncover their effect on revenue.

Discover your most valuable segments

See the characteristics that correlate with customers who'll spend the most and optimize for those attributes.

Lawmatics is a legal CRM and marketing automation platform

Lawmatics is a legal-specific CRM and marketing automation platform designed to help law firms manage client intake, nurture leads, and streamline communications from first contact to signed engagement. The platform combines CRM functionality, automated marketing workflows, appointment scheduling, and reporting so firms can track and convert prospective clients more efficiently.

When integrated with SegMetrics, Lawmatics data can be used to analyze lead sources, track client acquisition performance, and tie marketing activity directly to revenue—helping legal teams understand which campaigns and channels generate the most valuable clients.

All it takes is a few clicks to integrate Lawmatics with SegMetrics. You’ll then see where every dollar of revenue originated.

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Trusted by 3,000+ Marketers and Agencies

Joanna Wiebe

Founder, Copyhackers

“SegMetrics is perfect for digital training businesses like ours. Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’.”

Brendan Dubbels

Senior Partner Manager, Ontraport

“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”

Eben Pagan

Founder, Eben Pagan Training

“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working… and how to make it work better.”

Uncover the hidden profit in every part of your funnel

END-TO-END VISIBILITY

See Leads Beyond Your Website

Sales calls, demos and webinars are often overlooked in standard analytics. That leaves gaps in your funnel.

SegMetrics ties every contact’s action — online or off — to your revenue. Pinpoint the source of every deal, even in long, complex journeys.

SegMetrics Optimizes

Your Ad ROI

Not all clicks are created equal. Without accurate lifetime attribution, you’re risking your budget on ads that don’t drive actual sales.

With SegMetrics you can:

Discover which ads do and don’t drive sales (no matter how long your funnel)
Optimize your ROAS by focusing on ads with the best lifetime ROI, not just clicks
Feed accurate conversion data back to the ad platforms to improve targeting and scale your ads

Better Together! Connect Lawmatics to all your data:

Combine your Lawmatics data with all the tools you love, and get smarter insights instantly with 130+ integrations.