Attribute revenue, not clicks
See the money each campaign actually produced, not the traffic it sent.
Accurate Pike13 Analytics
Integrate Pike13 with SegMetrics and unlock insights, revenue attribution and customer journey metrics. Get a handle on the KPIs that matter most for your marketing funnels. SegMetrics: built by marketers, for marketers.
How SegMetrics works
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.

See the money each campaign actually produced, not the traffic it sent.
Refunds, upsells and order value, joined to the marketing that drove them.
Track what a customer is worth across every repeat purchase, upgrade and renewal.
Filter by any action or attribute to see which groups convert and which stall.
Pike13 helps service-based businesses manage scheduling, memberships, packages, and payments, making it easy to run and grow class and appointment driven businesses.
But operational data alone doesn’t tell you what’s actually driving new customers and revenue. By integrating Pike13 with SegMetrics, you get instant visibility into exactly which marketing efforts are creating real business results.
SegMetrics connects your Pike13 purchases and memberships to your leads and marketing touchpoints, so you can see which channels, ads, campaigns, and audiences drive revenue…and which ones don’t. With just a few clicks, you’ll have a single source of truth for your marketing and sales performance and a clear view of where every dollar of Pike13 revenue originated.
Don’t have Pike13 yet? Get Pike13. Or go to your Pike13 login.
Need help? Ask questions in our in-app support.
Trusted by 3,000+ Marketers and Agencies










“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”


“At Ontraport, we don’t usually promote many other systems... however, SegMetrics has really made a huge difference in our business.”


“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
SegMetrics Optimizes
Do your emails build trust and drive sales—or push prospects away? Without full funnel data, you’re emailing in the dark.
With SegMetrics you can:

DIAGNOSTIC SEGMENTATION
SegMetrics syncs with your email marketing platform or CRM. This means you can filter by custom fields and tags to identify contacts who have clicked an ad, attended a webinar, joined a sales call, entered an email sequence and more.
Any action or attribute you track in your CRM, SegMetrics can filter your people based on it — and show you the impact it has on your bottom line.

GROW AVERAGE ORDER VALUE
Your funnel is more than a single sale. Increase revenue with upsells and cross-sells. Discover which offers drive the biggest AOV for each segment, and double down on what’s working.
SegMetrics shows you lifetime value by offer and cohort. See how one-time deals become long-term revenue. Maximize each purchase, from first click to final upsell.

Everything SegMetrics reads from your Pike13 account, and how the connection is made.
Native integration
A direct, first-party connection — authorise once and data flows automatically.
Standard
Full data sync with historical import and revenue attribution.
Payments
Combine your Pike13 data with all the tools you love, and get smarter insights instantly with 130+ integrations.
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