Attribute revenue, not clicks
See the money each campaign actually produced, not the traffic it sent.
Accurate Whop Analytics
Whop sells access to memberships, courses, software and gated communities. SegMetrics connects directly and reads its payments and subscriptions, so you can see which campaigns bring members who renew, and what a member is worth across the whole time they stay.
How SegMetrics works
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.

See the money each campaign actually produced, not the traffic it sent.
Refunds, upsells and order value, joined to the marketing that drove them.
Track what a customer is worth across every repeat purchase, upgrade and renewal.
Filter by any action or attribute to see which groups convert and which stall.
Whop helps creators, communities, and digital businesses sell access to memberships, courses, software, digital products, and gated experiences…all through a streamlined subscription and access management platform. Whether you’re running a paid community, SaaS product, coaching program, or premium content hub, Whop makes it simple to monetize access.
By integrating Whop with SegMetrics, you unlock complete visibility into which ads, emails, funnels, affiliates, and campaigns drive real subscription revenue…not just checkouts or signups. Instead of guessing which traffic sources are actually profitable, you can see exactly where your highest-value members originate.
SegMetrics connects your Whop sales and subscription data directly to your marketing sources, tying every purchase back to the customer journey. The result? A single source of truth for attribution, lifetime customer value, recurring revenue performance, and true ROI…so you can confidently scale what’s working and eliminate what’s not.
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Trusted by 3,000+ Marketers and Agencies










“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”


“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”


“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
SegMetrics Optimizes
A sale shouldn’t be the end of the journey—it’s the beginning. Learn what keeps customers coming back for more.
With SegMetrics you can:

FINE-TUNE EVERY STAGE
Traditional tools overlook sequences that boost sales later. That means you miss out on true revenue potential.
SegMetrics shows how each funnel step drives profit over time. Use advanced segmentation to see what actually works and maximize long-term ROI.

SEE FULL LIFETIME RETURNS
Repeat customers are gold. Don’t measure ads on the first purchase only.
SegMetrics links every future sale back to its initial source. Get the true return on ad spend, and invest in what grows long-term value.

Everything SegMetrics reads from your Whop account, and how the connection is made.
Native integration
A direct, first-party connection — authorise once and data flows automatically.
Basic
Core data sync — available on every SegMetrics plan.
Payments
Combine your Whop data with all the tools you love, and get smarter insights instantly with 130+ integrations.