Webinar Funnel Stages
A visualization of the number of people at each stage in your webinar funnel
Template created by
WebinarNinja Funnel
Track your WebinarNinja funnel end to end — from registration to revenue — in one dashboard.
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The missing analytics layer for your WebinarNinja funnel
WebinarNinja gives you live, automated, series, and hybrid webinars in one platform. But when it comes to tracking the full funnel from registration to revenue, you’re on your own.
WebinarNinja’s analytics cover attendance and engagement, but stop at the webinar door. Which formats drive sales? What’s your cost per acquisition? Where are you losing money?
SegMetrics’ WebinarNinja Funnel Dashboard answers these questions. Track your entire funnel — from registration through attendance to purchase. Compare paid traffic against organic. Find the drop-off points quietly killing your ROI.
No other tool offers a WebinarNinja funnel dashboard like this. Only SegMetrics.
What's Included
The KPIs you get access to with this dashboard…
Webinar Conversion Rate
The percentage of webinar registrants who became paying customers
Webinar Products Sold
The total number of products sold through the webinar funnel
Webinar Products Revenue
The total revenue generated from all webinar product sales
Webinar Products Sold AOV
The average order value of products purchased through the webinar funnel
Webinar Registration Detail
A list of individual registrants with their email addresses and lead values
Webinar Attendee Detail
A list of individual attendees with their email addresses and lead values
Deep Dive
Inside the WebinarNinja Funnel Dashboard Template
Why this Dashboard
Why use the WebinarNinja Funnel Dashboard?
WebinarNinja is an all-in-one platform supporting live, automated, series, and hybrid webinar formats. But its reporting focuses on engagement metrics inside the webinar — not what happens after. You can see who attended, but not who converted, what they paid, or which webinar format produces the best ROI.
SegMetrics’ WebinarNinja Funnel Dashboard extends your visibility beyond the webinar itself. Connect attendance data to revenue, compare formats, and see the full funnel in one place.
Who it's for
This dashboard is built for:
- Course creators and educators running webinar series through WebinarNinja
- Coaches using WebinarNinja’s automated and hybrid formats to sell programs
- Marketing teams running paid ads to WebinarNinja registration pages
- Anyone using WebinarNinja who needs to connect webinar performance to actual sales data
What you can do
What can you do with this info?
Find the leaks in your WebinarNinja funnel. If you have a low registration-to-attendance rate, your reminder sequence needs work. If attendance is high but people leave before the offer, there’s a message disconnect. If lots of people stay until the end but few buy, your offer or pricing expectations aren’t aligned.
Optimizing your WebinarNinja funnels starts with getting a single source of truth for your full webinar funnel.
How Often
How often should you use it?
Review this dashboard after each live or hybrid webinar. For automated and series webinars in WebinarNinja, review it weekly to identify trends and optimization opportunities.
Integrations needed
What integrations do you need to use this dashboard?
The WebinarNinja Funnel Dashboard requires your webinar platform (WebinarNinja), your CRM, and optionally your ad platforms for paid traffic tracking. See our full list of integrations.
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Built on your WebinarNinja data
This dashboard reads straight from the integration below. Connect it once and the template fills itself in.
How SegMetrics Works
You have questions. SegMetrics has answers.
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.
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Joanna Wiebe
Founder, Copyhackers
“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”
Brendan Dubbels
Senior Partner Manager, Ontraport
“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”
Eben Pagan
Founder, Eben Pagan Training
“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
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