Your marketing x-ray machine
Go beyond dashboards. Slice and segment your data in real-time to find what’s working, what’s not, and where to scale — all in one powerful view.
Learn moreData Monitors
Never chase your data again
Data Monitors keeps you in the loop. Get pinged the second a metric needs attention and have your dashboards delivered to any inbox or Slack channel — automatically. So relax. You’ll know the moment any KPI needs your attention.
Your team’s single source of truth
Data Monitors includes two powerful tools from SegMetrics: Metric Alerts and Metric Snapshots. Together, they replace the PITA hassle of logging in “just to check” your data or send it to someone.
Metric Alerts
Metric Alerts watches your KPIs 24/7 and pings you the moment one crosses a threshold you set. That way you find out the second anything needs your attention…not weeks later in a dashboard review. Learn more →
Metric Snapshots
Metric Snapshots delivers your dashboards straight to any inbox or Slack channel, on a schedule you choose. No login required for whoever’s receiving it. Learn more →
The power of automated data monitors
KPI TRACKING
Peace of mind, automated
Pick the metric that keeps you up at night — conversion rate, churn, ROAS, whatever it is — and set a threshold. From there, we'll monitor your KPI automatically. You can stop spending mental energy wondering if something's broken because you'll know the second it is.
DATA ALARMS
Your early warning system
A sudden 300% traffic jump could be a viral moment...or a bot attack. A drop in orders could be a broken checkout. Either way, you don't want to find out weeks later. SegMetrics' Metric Alerts flags anything unusual the moment it happens so you can take action quickly.
CLIENT REPORTING
Reports that send themselves
Stop carving time out of your week to send marketing reports to your CEO, your clients, or even to yourself. SegMetrics' Metric Snapshots let you send recurring reports to anyone you want. Fully secure, no login needed. Set it up once and get weekly reporting off your plate forever.
DATA ALARMS
Your early warning system
A sudden 300% traffic jump could be a viral moment...or a bot attack. A drop in orders could be a broken checkout. Either way, you don't want to find out weeks later. Metric Alerts flags the unusual the moment it happens so you can take action quickly.
More Powerful Features
Discover other ways that SegMetrics can help you take the guesswork out of your growth.
A paper trail for every dashboard
There’s nothing worse than opening up your KPI dashboard to find someone moved things around. Audit Trail logs every change to your account — who made it, when, and what it looked like before — so accidental changes are always easy to spot and fix.
Learn moreFinally, your own marketing HQ
You don’t need another generic dashboard. You need a custom command center for making data-driven decisions. SegMetrics makes it easy to turn recurring marketing questions into reusable dashboards with clear answers. No data-science degree needed.
Learn moreTrusted by 3,000+ Marketers and Agencies
Joanna Wiebe
Founder, Copyhackers
Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.
Brendan Dubbels
Senior Partner Manager, Ontraport
It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.
Eben Pagan
Founder, Eben Pagan Training
SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...
Discover the hidden profits in your marketing
Start your 14-day free trial of SegMetrics today!
Frequently Asked Questions
What are Data Monitors?
Data Monitors are two tools built into SegMetrics. Metric Alerts, which notify you the moment a KPI crosses a threshold you set. And Metric Snapshots, which deliver your dashboards to email or Slack on a recurring schedule. Together, they mean nobody has to log in and check anything manually. Everyone can get the data the need, right when and where they need it.
What's the difference between Metric Alerts and Metric Snapshots?
Metric Alerts are exception-based. You only hear from them when something needs attention.
Metric Snapshots are schedule-based. They deliver a full dashboard on a set cadence (daily, weekly, or monthly) whether or not anything unusual happened.
Use Alerts to catch problems and Snapshots to keep everyone in the loop.
How often are alerts checked and snapshots sent?
Metric Alerts are evaluated daily against the thresholds you set. Metric Snapshots send on whatever schedule you choose — e.g. daily, weekly, or monthly — at a specific day and time you pick.
Do snapshot recipients need a SegMetrics login to view the data?
No. Snapshots are delivered as a PDF or PNG directly to an inbox or Slack channel, with an optional link back to the live dashboard. That makes it simple to share reports with clients or teammates who don't have — or need — SegMetrics access.
Can I send alerts and snapshots to Slack?
Yes. Both tools support Slack delivery alongside email and in-app notifications. Connect your Slack workspace once and route any alert or snapshot to the right channel.
Can I create more than one alert of snapshot?
Yes! Create as many of each as you need. Set multiple alerts on the same metric with different thresholds (e.g. one at $100 CAC, another at $150), or multiple snapshots of the same dashboard sent to different people on different schedules.
Customer and Community Voices
Join 3000+ happy marketers and advertising agencies
Barry Hott
@binghott
I don’t care what people use, but think everyone should use something more than basic GA data.
Neil Shap
Founder, Linx Digital
SegMetrics is the best tool to track your ads performance
Zach Moreno
@ZachInSpace
With SegMetrics we were able to reduce our cost per acquisition by over 90%!
Liana Ling
@theleadgenqueen
Use platforms like GA4, the Ads Manager, or platforms like SegMetrics to track and measure your marketing success.
Troy Buckhold
Signed up a few weeks ago. Data is rolling in and it’s a game changer. Probably going to save $10k/month instantly.
˗ˏˋ Jesse Hanley ˎˊ˗
@jessethanley
We integrate with SegMetrics now for those who want more advanced data. Team there is boss.
Aaron Parkinson
Agency Owner & CEO, 7 Mile Media
Our team in Seven Mile uses SegMetrics extensively with our clients. We've got about 40 or 50 clients at any given time. We know SegMetrics well, and we know that every agency is trying to accomplish the same thing, which is make more sales.
Michelle Araiza
@mktg_mindset
What a great way to spend my holiday break! 🤓 SegMetrics’ book has a ton of actionable tips to improve, automate, use data, and optimize your marketing funnel. (Pg 35 has a killer campaign template!) Perfect timing as I set new goals to make me a better marketer!
Kasim Aslam, CEO, Solutions_8
@kasimaslam
Start measuring your performance in a third-party tool (not the ad platform, like Google)... SegMetrics has a solid reputation.
Brennan Dunn
@brennandunn
Set up another client on SegMetrics today. Love, love, love being able to break down subscriber values by all the zero-party survey data we're tracking! It's simple to create reports once you have survey data attached to subscribers.
ConvertKit
Check out SegMetrics.
Reuben Gamez
SegMetrics is good
Jim Hamilton
@realjimhamilton
Tracking on ad platforms is toast. Now you need a 3rd party solution, like SegMetrics. That’s the only way to get attribution you can trust. Especially if you’re marketing a high-ticket offer w/ a longer sales cycle
Wynne Pirini
Reality is a LOT messier than these seductively simple funnel diagrams! These days, we are spoiled for choice with some very cool tools doing attribution modeling. The ones I get asked about most often include SegMetrics.
Gustavo Paniagua
Head of Marketing, Slidebean
Attribution could be, easily, the most challenging (tedious) part of my job, but the way SegMetrics figures which campaigns are having an impact on our revenue is something we were missing with the other tools we were using. As a marketing person, I’m thankful
Christian Lovrecich
@clovrecich
One thing SegMetrics has which caught my attention right away is that it tells you the average time it takes for someone to buy, and it tracks their every move before hand.
Edward Haskins
I recommend SegMetrics. I love that you can slice and dice everything and add it to a custom report. You can also segment by Tag as well as when that Tag was applied.
Robby Miles
@RobbyMiles
Using Segmetrics with some of our clients has been eye opening (for us and them). So nice to have the real data to work from.
Stephen Hutson
@stephen_hutson
My favorite tool for marketing analytics/BI is SegMetrics, hands down. The software is built with the infoproduct industry in mind. And the founder, Keith Perhac, knows his stuff.