Optimize Email Funnels
Do your emails build trust and drive sales—or push prospects away? Without full funnel data, you’re emailing in the dark.
Accurate BerserkerMail Analytics
BerserkerMail is an email platform built around deliverability and automation. SegMetrics connects natively and imports its contacts, so its internal open and click reporting is joined to where each subscriber came from and what they went on to buy.
How SegMetrics works
When your data is fragmented across multiple tools, it’s hard to find answers to important questions about your marketing — like which ads bring in contacts with the highest LTV after 3, 6, and 12 months.
SegMetrics connects your data from all your marketing tools, including ad platforms, CRMs, email systems, payment processors and more. Find the hidden profits in your marketing.

Do your emails build trust and drive sales—or push prospects away? Without full funnel data, you’re emailing in the dark.
Your funnel is more than a single sale. Increase revenue with upsells and cross-sells. Discover which offers drive the biggest AOV for each segment, and double down on what’s working.
If you can’t connect sales to individual email sends, you’re stuck guessing.
BerserkerMail is an email marketing platform designed for high email deliverability, efficient workflows and robust automation. BerserkerMail’s internal analytics can help you understand your email engagement, but more detail is needed to fully optimize your all of your email marketing for revenue.
Using SegMetrics with BerserkerMail gives you a cross-platform, single source of truth for the revenue-impact of all your email marketing. You can see exactly what emails and automations are driving your business – and which are wasting your time and money.
All it takes is a few clicks to integrate BerserkerMail with SegMetrics. You’ll then see where every dollar of revenue originated.
Don’t have BerserkerMail yet? Get BerserkerMail. Or go to your BerserkerMail login.
Need help? Ask questions in our in-app support.
Trusted by 3,000+ Marketers and Agencies










“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”


“It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.”


“SegMetrics gives you X-Ray vision to reveal what your customers are doing, how your marketing funnel is working...”
SegMetrics Optimizes
Do your emails build trust and drive sales—or push prospects away? Without full funnel data, you’re emailing in the dark.
With SegMetrics you can:

GROW AVERAGE ORDER VALUE
Your funnel is more than a single sale. Increase revenue with upsells and cross-sells. Discover which offers drive the biggest AOV for each segment, and double down on what’s working.
SegMetrics shows you lifetime value by offer and cohort. See how one-time deals become long-term revenue. Maximize each purchase, from first click to final upsell.

HUMAN-FOCUSED ANALYTICS
Stop filtering leads by trivial details like browser or device. Look at actual human attributes.
SegMetrics lets you group people by goals, motivations and experience. Discover which segments deliver the biggest sales impact.

Everything SegMetrics reads from your BerserkerMail account, and how the connection is made.
Native integration
A direct, first-party connection — authorise once and data flows automatically.
Standard
Full data sync with historical import and revenue attribution.
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