Team Dashboards
It’s a fact that the more visible metrics are, the more they improve. SegMetrics’ dashboard and team features keep your core KPIs at top of mind, and alert you if things start to slip.
Learn moreTrack every step from lead to enrollment to completion. Discover which marketing efforts truly drive course revenue.

Not all enrollments create equal value. SegMetrics reveals which channels bring students who complete courses and buy more. See the entire journey — from first touchpoint to graduation and beyond. Focus your efforts on tactics that fill cohorts with engaged learners and turn evergreen courses into reliable revenue streams.


“Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with 'the other guys’.”


“SegMetrics is ON FIRE!! It is hands down the best analytics tool for marketers.”


“SegMetrics is like putting on night vision goggles for your marketing data.”

Find Your Star Students
Free trials and partial enrollments can mislead your marketing data. That means wasted ad spend on leads who never finish.
SegMetrics tracks which channels bring students who actually complete your courses. Connect every enrollment back to its source — whether cohort or evergreen. Optimize your ad spend for students who engage, complete, and return for more.

Max Revenue Per Student
Individual course sales don't show the full picture. The real growth happens when students progress through your entire curriculum.
SegMetrics reveals which course combinations drive the highest lifetime value. See how evergreen foundations lead to premium cohorts. Build enrollment funnels that nurture students through your complete knowledge pathway.

Launch With Confidence
Launch windows show initial sales but miss long-term growth. Standard analytics fail to capture your true course ROI.
SegMetrics provides full visibility across your entire sales cycle. Track which pre-launch activities drive cohort registrations and which evergreen sequences create lasting income. Measure real performance across any timeframe.

It’s a fact that the more visible metrics are, the more they improve. SegMetrics’ dashboard and team features keep your core KPIs at top of mind, and alert you if things start to slip.
Learn moreGet accurate insights on leads from any traffic source. Tracking every customer from first click to lead, through the nurture sequence and onto every purchase.
Learn moreAttribute every dollar of LTV back to your ad campaigns. SegMetrics shows you the ad spend and ROI across all of your platforms, including Google, Facebook, and more — all in one report.
Learn moreBring your historical data in from the software you love, and get smarter insights instantly.
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Guides, benchmarks and teardowns from the SegMetrics blog — written for marketers who need their reporting to hold up.
More than half of all web traffic today is bots. How does your site compare? See how much of yours is actually human, not padding.

Is your list ruining your email deliverability? In this episode of Data Beats Opinion, learn how to make sure new leads actually see your emails.

Short answer: AI can reason about marketing data. It cannot record it. So will AI marketing attribution work for me?…
Only pay for the people you’re actively engaging with. Active subscribers are those who are marked as active in your ESP, visited your site, or who have active purchases, subscriptions or deals.Active subscribers are those who are marked as active in your ESP, visited your site, or who have active purchases, subscriptions or deals.
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Complete analytics, reporting and support for companies over $10M/year in revenue
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