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Facebook and Google have very slick interfaces. But, just in the same way you shouldn’t automatically trust someone in a suit, we shouldn’t blindly trust their data.
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Users can now make a top-level comparison of how sources are performing, with automatic channel categorization. You might be used…
Snapchat Ads now plugs into SegMetrics through our native integration! Simply connect your account to see how your ad clicks…
The PayPal integration for SegMetrics has levelled up! The deeper connection lets users delve even deeper into the customer information…
Weak marketing funnels can drag down a business. So of course, there are countless articles about elements such as improving…
Pretty much every email automation platform lets marketers tag subscribers... and pretty much every marketer ends up with a questionably…
The SegMetrics tracking snippet is now more powerful and easy to use. It still collects the same core Optin Values…
We have expanded our integrations, so SegMetrics can now connect with Marketo. You can import all the information about your…
The AWeber integration for SegMetrics is now live! Users can bring existing subscriber and customer information straight into SegMetrics within…
Next up in our new integrations spree is Pardot! Users can connect their existing Pardot account with SegMetrics to automatically…
We are excited to announce that SegMetrics now integrates with the MemberMouse membership platform for WordPress. With this native connection,…
We are excited to announce that SegMetrics is now integrated with Segment. This allows you to bring your existing visitor…
Understanding what caused a lead to purchase is one of the most important aspects of your marketing funnels. Now, there’s…
Here at SegMetrics, we LOVE data. But not everyone likes diving into the weeds as much as we do. That’s…
We all know how miserable managing our tracking links is. Keeping track of which campaigns point where, and making sure…
Reports are great! (YAY) But they can be a time-sink. (BOO) That’s why there’s now an easy way to get…
In our CRM, reports that should be available with a few clicks just aren’t there.
SegMetrics changed that for us. Now we can see exactly which leads are most profitable and where our biggest opportunities lie. SegMetrics is like your marketing crystal ball.