SegMetrics Channel Categorization
Users can now make a top-level comparison of how sources are performing, with automatic channel categorization. You might be used…
Product announcements
What we shipped, and why
New integrations, new reports and the tracking changes behind them — the SegMetrics changelog as it was written at the time.
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Discover the True Revenue of Your Snapchat Ads with SegMetrics
Snapchat Ads now plugs into SegMetrics through our native integration! Simply connect your account to see how your ad clicks…
Get even more answers from your PayPal data with the updated SegMetrics integration
The PayPal integration for SegMetrics has levelled up! The deeper connection lets users delve even deeper into the customer information…
The comprehensive guide to planning out and optimizing your marketing funnels
Weak marketing funnels can drag down a business. So of course, there are countless articles about elements such as improving…
Finally see why subscriber tags are worth using and how to keep them organized
Pretty much every email automation platform lets marketers tag subscribers… and pretty much every marketer ends up with a questionably…
Updated Tracking Snippet
The SegMetrics tracking snippet is now more powerful and easy to use. It still collects the same core Optin Values…
Discover How to Bring in More Leads with SegMetrics and Marketo
We have expanded our integrations, so SegMetrics can now connect with Marketo. You can import all the information about your…
Discover How to Boost Your Campaign Performance with SegMetrics and AWeber
The AWeber integration for SegMetrics is now live! Users can bring existing subscriber and customer information straight into SegMetrics within…
Level Up your Lead Gen with SegMetrics and Pardot
Next up in our new integrations spree is Pardot! Users can connect their existing Pardot account with SegMetrics to automatically…
Discover How to Attract More Members with SegMetrics and MemberMouse
We are excited to announce that SegMetrics now integrates with the MemberMouse membership platform for WordPress. With this native connection,…
Connect the Marketing Tools You Already Use with Our New Segment Integration
We are excited to announce that SegMetrics is now integrated with Segment. This allows you to bring your existing visitor…
SegMetrics Customer Journey
Understanding what caused a lead to purchase is one of the most important aspects of your marketing funnels. Now, there’s…
Email Notifications
Here at SegMetrics, we LOVE data. But not everyone likes diving into the weeds as much as we do. That’s…
Managing Link Tracking
We all know how miserable managing our tracking links is. Keeping track of which campaigns point where, and making sure…
Custom Dashboards
Reports are great! (YAY) But they can be a time-sink. (BOO) That’s why there’s now an easy way to get…
Sales Velocity Reporting
Revenue is great. But the amount of money that a customer is worth is always changing. When you spend money…
Easier Setup With our WordPress Plugin
SegMetrics is easy to integrate with any website, and for WordPress users, getting the SegMetrics tracking code on your website…
Introducing Multiple Integrations
SegMetrics has always brought in your lead and revenue data into one place, so you can understand which leads are…
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