Are You Using All These Ecomm Ads Platforms to Promote your Business?
In Ecommerce there are two rules. The first rule of successful ecommerce is to provide a product or products that…
Snapchat Ads + TikTok integration
Compare Snapchat Ads and TikTok by the revenue they bring in
Join your Snapchat Ads and TikTok data in SegMetrics and see which campaigns, emails and offers turn into revenue.
What Snapchat Ads + TikTok accounts see in SegMetrics
- median days to first purchase
- 0
- revenue per lead in 90 days
- $0
- of revenue from repeat buyers
- 0%
Trusted by 3,000+ Marketers and Agencies
Compare every ad platform
See Snapchat Ads and TikTok side by side, measured in revenue
Each ad platform counts its own conversions, and they all take credit for the same customer. SegMetrics reads spend from Snapchat Ads and TikTok and joins it to the leads and sales they actually produced.
Compare cost per lead, cost per customer and lifetime value across both platforms in one report.
Snapchat Ads
Advertising
Sends to SegMetrics
- Ads. Ad spend, clicks and campaign structure for true return on ad spend.
SegMetrics
Joins them into
- One profile per customer, across both apps
- Every sale matched to the source that started it
- Lifetime value by source, campaign and offer
TikTok
Advertising
Sends to SegMetrics
- Ads. Ad spend, clicks and campaign structure for true return on ad spend.
Donovan Glass
Director of Marketing, Noot Inc.
SegMetrics helped to associate visitors with customers, and the insights gathered made knowing where and who to target with advertising…
Brendan Dubbels
Senior Partner Manager, Ontraport
It’s not enough for us to just track our ads right after the first click because someone may convert 6 months later. SegMetrics has made a huge difference in our ability to track what we are actually getting from our paid ads. We can even track the impact individual salespeople are having during the sales process.
Dr. Michelle Lloyd
Founder, Lloyd Learning Labs
This was great information and a phenomenal experience
What you can do with Snapchat Ads and TikTok in SegMetrics
SegMetrics Optimizes
Your Ad ROI
Not all clicks are created equal. Without accurate lifetime attribution, you’re risking your budget on ads that don’t drive actual sales.
With SegMetrics you can:
- Discover which ads do and don’t drive sales (no matter how long your funnel)
- Optimize your ROAS by focusing on ads with the best lifetime ROI, not just clicks
- Feed accurate conversion data back to the ad platforms to improve targeting and scale your ads
NO MORE BLIND SPOTS
See Which Ads Actually Sell
Short attribution windows hide your most profitable ads. If your leads need time to decide, you can’t see which campaigns lead to real revenue. That means wasted spend and missed opportunities.
SegMetrics reveals which campaigns drive actual sales — no matter how long they take to nurture. Connect with Infusionsoft, HubSpot, HighLevel, or any CRM. Gain clarity on your true ROI, and put your budget where it makes the biggest impact.
PRIVACY-COMPLIANT
No more vulnerable 3rd party cookies
SegMetrics’s 1st party cookies, server-side tracking and advanced lead fingerprinting allows us to reliably identify and track your visitors across domains, devices, iOS updates, platforms, and throughout your full sales funnel.
This means you get consistent and accurate data about each lead and don’t have to worry about ad blockers, new privacy settings, siloed data or short attribution windows.
Pre-built dashboards for Snapchat Ads and TikTok
Deploy any of these inside SegMetrics with one click.
Snapchat Advertising
Track which Snapchat campaigns convert to real revenue — not just swipe-ups.
TikTok Ads Campaign Performance Deep Dive
Break down TikTok performance by campaign, ad group, and creative to find your top performers.
TikTok Ads Campaign Performance Overview
Track what happens after the swipe — connect TikTok ad clicks to real leads and revenue in your CRM.
Further reading on Snapchat Ads and TikTok
