Thoughts & Interviews with experts who improve their business with data. Learn how to improve your marketing and revenue with straight-forward strategies you can do today.
Facebook ads has done it again.
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Summer this year has been hot and humid, which is why we've locked ourselves in the SegMetrics office, toiling away…
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It was supposed to be simple. You created a website and an email list. You wrote a killer incentive to…
Let me guess… You’ve been staring at your marketing numbers for hours — maybe even days. Your eyes have gone…
"The best thing about waiting until the last minute is that it only takes a minute." —Wake Forest If there’s…
Over the past four months, our team has been hard at work researching and building a faster, more intuitive experience…
Whether you’re selling e-books or webinars, online courses or consulting services, building an online presence for your business can be…
How many emails do you get in a day? Dozens? Hundreds? Thousands? Marketers sent over 838 billion emails in 2013…and…
At SegMetrics, we know all about giving customers first-class service. It’s what we do every day — making sure your…
Every business wants to ensure they have good retention rates, how can segmenting your list help?
Quality will trump quantity when it comes to email lists. How can you boost the quality of your list?
Are you effectively harnessing the welcome email? Here’s what you need in order to be effective.
No one understands marketing and analytics like Keith and the SegMetrics team; it makes total sense that they created SegMetrics.
We had answers to lifetime value questions within seconds that we’ve wanted to know from Infusionsoft for YEARS. And now we finally can.